Fundraising Terms
Marketing
Grants
Government
Wild Card
100

This principle encourages fundraisers to be transparent, truthful, and accountable to donors

What is ethical fundraising?

100

This is the group of people a nonprofit is trying to reach with a particular message or campaign.

What is a target audience?

100

This document outlines a nonprofit's proposed project, goals, activities, budget, and expected outcomes when applying for funding.

What is a grant proposal?

100

In Illinois, a bill that passes both chambers generally goes to this person for approval, veto, or other action.

Who is the Governor?

100

This is the mascot of Purdue University. 

What is a Boilermaker?

200

This is the practice of maintaining relationships with donors after they make a gift, rather than simply moving on to the next ask.

What is stewardship?

200

This is the process of creating a consistent look, voice, and personality that people associate with an organization.

What is branding?

200

This is the organization or institution that provides funding through a grant.

What is a funder/grantmaker?

200

This is the name of Illinois' state legislature, made up of the Illinois House and Illinois Senate.

What is the Illinois General Assembly?

200

This nutrient is primarily associated with leafy vegetative growth and is represented by the letter N in the N-P-K fertilizer ratio.

What is nitrogen?

300

A donor gives $25,000 but specifically restricts the gift to a particular program. This type of gift is called this.

What is a restricted gift?

300

This social media metric measures the number of unique users who saw a piece of content.

What is Reach? 

300

This section of a grant proposal explains why the project is needed and uses data or evidence to demonstrate the problem.

What is the needs statement?

300

This Illinois state office oversees registration and reporting requirements for charitable organizations that solicit donations in Illinois.

What is the Illinois Attorney General's Office?

300

This country has won the FIFA Women's World Cup more times than any other nation, with four championships.

What is the United States?

400

CFRE stands for these five word.

What is Certified Fund Raising Executive?

400

This term describes content created by an organization's supporters, customers, or community members rather than by the organization itself.

What is user-generated content (UGC)?

400

This section explains exactly how a nonprofit will determine whether its proposed program was successful.

What is evaluation?

400

Illinois has this many members of the House of Representatives.


What is 118?

400

This 1966 musical by John Kander and Fred Ebb centers on a fictional nightclub performer named Sally Bowles

What is Cabaret?

500

This fundraising principle recognizes that a donor's interests, motivations, and capacity should all be considered when developing a solicitation strategy.

What is donor-centered fundraising?

500

This digital marketing strategy focuses on structuring content so that AI tools and search engines can easily understand it and provide it as a direct answer to a user's question.

What is Answer Engine Optimization (AEO)?

500

A nonprofit uses grant money for expenses that weren't approved in the original grant budget without getting permission from the funder.

What is noncompliance?

500

In Illinois, this agency is responsible for administering many programs and services for people with intellectual and developmental disabilities.

What is the Illinois Department of Human Services (IDHS)?

500

This dog was found outside a Tastee - Freez and later adopted from anchorage animal control for $20. 

Who is BOOMER! 

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