Business & Sport Vocab
The money a club earns from TV rights, tickets and merchandise.
Revenue/income
Passive: "The final ___ (show) live every year."
is shown
The Olympic Games take place every ___ years.
four
"Yeah, the app's doing super well, loads of people are into it."
The app is performing very well and attracting a lot of users.
Introduce yourself and your Master's in one sentence.
Teacher's appreciation --> Production
A company pays to put its name on a stadium: it buys the ___ rights.
naming
"United ___ (win) three titles so far this season."
Have won
FIFA is the international governing body of which sport?
football (soccer)
"That campaign totally flopped, we blew a ton of cash."
That campaign failed and cost us a significant amount of money.
One thing you did this summer
Production --> Trainer's appreciation
Fans, sponsors, staff, investors — everyone with an interest in the club.
stakeholders (parties prenantes)
"We ___ (launch) the app in 2023 and ___ (add) features since."
launched / have added
Selling branded products — shirts, scarves, mugs — is called ___.
merchandising
"Honestly? Your idea's kinda not gonna work."
I'm not sure this idea would work in practice
In 30 sec, pitch your professional project for after the Master's.
Production --> Trainer's appreciation
The percentage of a market one company controls.
Market Share
2nd conditional: "If the sponsor ___ (increase) its budget, we'd reach more fans."
increased
What do the four letters of a SWOT analysis stand for? (spell each one of them)
Strengths, Weaknesses, Opportunities, Threats
The whole point is we need way more young fans, that's it.
What really matters is attracting a younger audience.
Make a polite offer with a condition (you'll negotiate this year).
If you ..., we'll ..
One word: using sport to clean up a tarnished public image.
sportswashing
Rewrite with inversion: "We have never seen such growth."
Never have we seen such growth
Influence through image and attraction rather than force — hosting big events builds a country's ___ ___.
soft power
"We gotta sort out the budget ASAP, it's a massive mess."
We urgently need to address the budget, as it is a serious concern.
In 2 sentences, convince us sport business is THE industry — use one emphatic structure.
Production