Know Your Audience
Good design aims for this.
What is usability?
Some cultures emphasize the individual, while others emphasize this.
What is the group?
Dividing information into smaller, manageable sections is called this
What is chunking?
Clients generally think they've done this clearly
What is described their intentions?
Documents that follow the fundamental rules of layout and typography are this
What is practical?
Some cultures prefer equality, while others place more importance on rank and this.
What is hierarchy?
Empty space around text and images that makes a page easier to read is called this.
What is negative space?
RFP stands for this
What is Request for Proposal?
Users may attempt to locate this without reading fully.
What is key content?
This type of culture emphasizes schedules, punctuality, and doing things promptly.
What is monochronic?
Putting related information close together uses this design principle.
What is proximity?
Institutions such as schools, local and national parks, cultural and leisure services, and government are known as this?
What is the public sector?
It may be best to think of your document as a kind of software with your audience composed of these.
What are users?
This type of culture may focus more on people and relationships than strict schedules.
What is polychronic?
Lining up text, headings, and images uses this design principle.
What is alignment?
Members of the public want these to be heard and taken seriously.
What are their concerns?
Design techniques that make it easier for the audience to take in more information increase this in your communication.
What is bandwidth?
Understanding cultural differences can help prevent these problems in communication.
What are incorrect assumptions?
Making important information stand out by making it look different uses this principle.
What is contrast?
When explaining technical information to the public, professionals should make it clear and avoid this.
What is technical jargon?