INTRODUCTION
"Can you call me back? I can't talk right now."
"That's totally understandable, and I can definitely schedule to give you a call back. This should take just a few minutes to get a better idea of how we can help you get things moving, and we can have you right back to your day, though. Is it that you need to buy, sell, or both?
"Are you an actual brokerage?"
No we are not, however, you can think of Clever as your personal concierge for real estate because we are partnered with top local brokerages like Keller Williams, RE/MAX, Coldwell Banker — as well as top local brokerages and connect you with the best real estate agent tailored to meet your needs.
I've never heard of seller concessions. What is that?"
"Great question — seller concessions are basically when you as the seller agree to cover some of the buyer's closing costs to help close the deal. Think of it as a negotiation tool that you control. Your agent will explain what's typical in your market — currently around 2 to 3% nationally — and how offering concessions can actually attract more competitive buyers and sometimes even result in a higher sale price for you."
"I thought I was going to get a quote right away."
"That's a great question and I'm glad you asked. When Clever talks about cash offers, we're really talking about how quickly we can start the process and get you in front of real vetted cash buyers — not about skipping the steps that make the numbers accurate. Those steps are what protect you and make sure the number you get is real and competitive. Our goal is to get you the highest possible offer, and that starts right here on this call."
"Can you just have them call me later? I don't want to talk right now."
We can definitely have them call you but just to clarify it only takes a few seconds to introduce you so they know who you are and the best time to reach you. It won't even feel like a full call — you can tell them right then when works best, and they'll work completely around your schedule. Then you can get off the call knowing everything is already set up on your end."
"You guys called so fast — I wasn't even finished filling out the form."
"I completely understand how that could have caught you off guard. Clever is built around timing — we're alerted as soon as someone starts an inquiry so a real person can help in real time, rather than sending automated emails or reaching out days later. Don't feel pressured at all — let's just start with what you're looking to accomplish."
"I want a local agent — you might not be the best fit."
"That's a completely valid concern and it's actually one of our strengths. Clever services all 50 states — so wherever you're looking to buy or sell, we're going to have a local agent ready to assist you with the process. Every agent in our network has been prevetted for quality, has a proven track record in their market, and agrees to Clever's service standards and pricing. So no matter where you are or where you're headed, we've got you covered."
"Why would I pay the buyer's costs — that's their problem."
"That's a really common reaction and it makes sense on the surface. The way it actually works though is that offering concessions can bring in more competitive buyers and in many cases leads to a higher sale price — so you may end up netting more even after covering those costs. Your agent will walk you through what makes sense for your specific situation and market — you're always in control of that decision."
"I don't want investors involved — I want a real buyer."
"Completely understand that concern. Our institutional investors are legitimate, large-scale buyers who close fast, in cash, and with fewer contingencies than a traditional buyer. In many ways, they're actually more reliable — no financing falling through at the last minute, no drawn-out negotiations. And because we present you with multiple offers from different sources at once, you get to compare and choose the one that works best for your situation with no obligation to accept anything."
"Tell the agent that I'll be at work — I don't want anyone calling me at certain times."
"Absolutely — I completely understand and I will make a note of that for the agents so they're aware of your availability. I do want to be transparent with you though — while we pass that information along, we can't guarantee that an agent won't still attempt to reach out during those times. Our agents are eager to get to work for you as quickly as possible, so they do tend to try to connect early. If one of them does happen to call at an inconvenient time, just let them know your preferred window and they'll reschedule around you. The important thing is that once you connect, they'll be fully focused on getting you the best outcome."
"Make this quick — what do you charge?"
"Absolutely — our service is completely free to you and comes with no obligation whatsoever. What we'll do today is go over some details about what you're looking for, I'll explain how Clever works, and then we'll get you connected with a top rated local agent live on the call. Now that that's out of the way, can I grab just a couple of quick details so I can make sure I'm connecting you with the right person?"
"I already have an agent I've worked with before in mind— why would I switch?"
"That's completely fair and we'd never pressure you to make a switch. What we'd encourage is just comparing your options — our agents come with full service at a significantly reduced commission, and there's absolutely no obligation to move forward. We cover all 50 states and have vetted local agents in every market, so you'd be getting someone with a proven track record in your area. It's worth seeing what's available before you commit — and if your current agent is still the best fit after that, we completely respect that decision."
"I'm a buyer — why am I only getting $250 back? That's nothing."
"I hear you — and the cashback is really just Clever's way of saying thank you, not the main value of working with us. You can think of it as a closing gift from us to you. The real benefit is getting matched with a top rated local agent at no cost to you, with full support from start to finish across all 50 states. And keep in mind — if you're also selling a home with a Clever agent, that cashback amount increases. Your agent will walk you through exactly what you qualify for at closing."
"What's the catch with the 7-Day Sold Program — why only 7 days?"
"The 7 days is intentional — it creates urgency among buyers and drives competitive offers. By requesting cash only, you're filtering out buyers who might back out due to financing. It's designed to get you the highest possible number in the shortest amount of time. And if you don't want any showings, that's fine — we can get you offers with just photos of your home. It's not about rushing you into a bad deal, it's about maximizing your options quickly."
"I don't feel comfortable being transferred to someone I don't know."
"That's completely understandable and I want you to feel good about this. Our advisers are licensed real estate agents who have been prevetted by Clever for quality and have a successful track record in your area. I stay on the introduction so you're never just dropped into a call with someone unfamiliar — think of it as me personally introducing you to someone we already trust. And if at any point you feel like it's not the right fit, you can always reach back out to us and we'll get you connected with someone else."
"All I want is a number — just tell me what my house is worth."
"That's exactly what we're going to get you — a real number based on your specific home. When Clever talks about cash offers, we're really talking about how quickly we can start the process and get you in front of real vetted cash buyers — not about skipping the steps that make the numbers accurate. Those steps are what protect you and make sure the number you get is real. The quickest way to get there is to connect you with one of our cash offer advisers who can pull the comps and present you with actual offers."
"How do you make money if it's free for me?"
"Really good question and you're right to ask. Clever sends our partner agents a steady stream of new prospective clients who have been pre-screened and are ready to buy or sell. This saves agents thousands of dollars in marketing costs they would otherwise spend trying to find new business. In exchange for those referrals at no upfront cost, agents agree to pay Clever a percentage of their commission once they close a transaction. So our service costs you nothing — our incentive is always to make the best match possible because that's the only way the model works for everyone."
Can I use Clever if I just need a transaction coordinator?
Yes we do offer this service. Clever has a nationwide network of service providers and may be able to connect you with a transaction coordinator in your area.
"I already spoke to someone and they said cash offers in my area come in too low — why should I bother?"
"Markets change and every investor network is different. What one company can offer today may look very different from what another can offer tomorrow. With Clever you're getting offers from multiple sources at once — including institutional investors who in many cases pay more than local buyers. Since our service is completely free and comes with no obligation, the only thing you're risking by exploring it is a conversation — and that conversation could come back with a number that surprises you."
"Last time I was transferred by a service like this I got bombarded with calls for weeks."
"I completely understand that frustration and I want to put your mind at ease — that is not how we operate. With Clever you'll be connected with up to 3 top rated local agents, not a list of 20 companies flooding your phone. Each of those agents will reach out to you directly to find the best time to speak based on the conversation you have with them — so the communication is driven by you, not by them calling repeatedly on their own schedule. Nobody is going to call you in excess or without a reason. It's simply 3 agents, each reaching out once to coordinate next steps based on what works for you. And if at any point someone feels pushy or you're not comfortable, you can reach back out to us directly and we will handle it for you — that's what we're here for."
"Why are you calling me? I just wanted to view a property. (Houzeo specific)
We partner with Houzeo, and they alert us when a client needs assistance to set up a showing, so that we can connect them with one of the vetted top agents from our network. Are you actively looking or is it just that one property that you were interested in?
"I looked Clever up online and saw some mixed reviews — why should I trust you?"
"I appreciate you doing your homework — that's exactly what you should do. No company has a perfect record, but what I can tell you is that Clever has helped tens of thousands of homeowners across all 50 states and our model is built around no obligation and no upfront cost to you. Our agents are prevetted for quality and held to Clever's service standards — and if at any point you feel like something isn't right, you can reach back out to us and we'll get you connected with someone else. There's nothing to lose by seeing what we can do for you."
How soon will i get my cash back reward from Clever Real Estate
You will receive your cash-back reward from Clever Real Estate at the time of closing. The funds are typically applied as a credit directly to your closing costs, or they are paid out shortly after closing via a check or electronic transfer
"I'm not interested in the Direct Buyer Network — I don't want to sell as-is for less than it's worth."
"Totally hear you and that option may not be the right fit for your home — which is exactly why we offer four different programs. The Direct Buyer Network is really designed for homes that need work or sellers who need speed above everything else. For a home in your condition we'd be focusing on options 1, 2, or 3 — our institutional cash offers, cash offer with an upside, or the 7-Day Sold Program — all of which are built to get you the most money possible. The service is completely free and there's no obligation to accept anything, so it's worth seeing what the numbers look like."
"I don't want to be connected now — can't you just give me the names of the agents and I'll call them myself?"
"I completely understand and I respect that — and the good news is you absolutely will have their contact information. Immediately after this call you'll receive a group text and email introduction that includes your agent's name, contact information, profile, and reviews so you'll have everything you need to reach out at a time that works for you. What I'd suggest is that we just do one quick live connection right now — that way this first agent already knows your situation, your goals, and what you're looking for so you're not starting from scratch when you connect. For the other two agents you can coordinate with them at whatever time is most convenient for you — completely on your schedule. And Clever's contact information is included on every communication we send, so if you ever have questions or need anything along the way we are always here to support you."