Week 1-2
What is the main purpose of a newspaper?
To inform people about news and current events
What is mass media?
Media made to reach a large audience
What are the two example media economics?
Media ownership and Media business
Netflix and Spotify use this revenue model, where users pay regularly for continued access?
Subscription
Name one way content creators earn money
sponsorships, merch, live events, or subscriptions
What is one example of media we use every day?
Social media, television, radio, or newspapers.
What are two ways of communication?
Letter, radio, TV, and social media
What are the three major forces of media conglomerates?
Changing role of regulation; Globalization expands media markets; internet
This revenue model allows companies to offer free content because businesses pay to reach audiences?
advertising
What is specialization in media?
targeting smaller audience groups instead of general big audiences
What are the three roles people play when interacting with the media?
Consumer, producer, and citizen
What are three characteristics of algorithmic media?
Pool of information, selective towards each account, easy to fall into a rabbit hole while scrolling
What are three types of affordances?
Perceptible, hidden, and false
This term describes consumers reaching their limit on how many monthly subscriptions they are willing to pay for?
Subscription fatigue
What is relational labor?
the work creators do to stay connected with their followers
Name two of the four dimensions used to study media.
Any two: Technology, Industries, Content, or Users
List three characteristics of mass media
Gatekeepers, large distribution, few producers
One goal of the digital markets act was to give people in the European Union more of what when using devices like iphones
More control and more options onlin
emerging in the 1830's these inexpensive newspapers helped make news accessible to ordinary people?
Penny press
What is the difference between horizontal and vertical integration?
horizontal integration is owning different types of media businesses and vertical integration means owning the steps needed to make and deliver a media product
What is the difference between a media consumer and a media producer?
A consumer watches, reads, or listens to media, while a producer creates, posts, or shares media content.
What's the basic communication business model?
Sender-Message-Medium-Reciever
Amazon is an example of a digital media giant? Give one example why it is considered one?
Amazon started as an online shopping website it now expanded into amazon prime streaming television, movies, and music and much more
This essential element of journalism requires checking information for accuracy before reporting it?
verification
What is mass customization?
mass customization is making content fit for each person’s interest and applies this to a large scale.