Shop
Chatbot
App
Devices + KapitWifi
Digital 101
100

It's where a visitor “lands” after they click from a referral source.

Landing Page

100
How many new users were acquired as of June 25?

168K New Users

100
The total number of lifetime registered users as of June 25.

1.74M Registered Users

100

Who is the primary target audience/segment of KapitWifi?

DE Segment

100

Digital metric that measures the number of times your content is displayed, no matter if it was clicked or not.

Impressions

200

What is the Google (PH) industry standard for page loading time?

8 Seconds (PH)

200

What do you call the sum of all likes, comments and shares?

Engagement or Total Engagement

200

What is the average number of app users in a day?

394K Daily Users

200

What is the cheapest denomination available in KapitWifi?

Php 15 

200

Banner ads in digital advertising are commonly called as MREC. MREC stands for _______?

Medium Rectangle 

300

What is the most searched non-branded organic keyword for prepaid?

Home Wifi

300

What is the highest transaction made in the bot?

HPW Balance

300

What is the most availed Prepaid SKU? 

Homesurf 199

300

This device has the highest target achievement rate as of June 26. 

Apple TV (99% target achievement rate)

300

A kind of advertising format that combines multiple videos or images into a single ad.

Carousel Ads

400

The plan that improved its page loading time from 15 seconds to 10 seconds this month. 

Plan 1899

400

What is the highest failed reason of 10GB activation?

Internal Server Error

400

An app metric that measures the ratio of users who constantly go back to the app. It is computed by dividing the WAU/MAU.

Stickiness

400

What is the unique monthly users of Kapitwifi?

20,000 unique monthly users

400

What do you call the percentage of visitors who enter the site and then leave than continuing to view other pages within the same site?

Bounce Rate

500
Complete the sentence: Prepaid pageviews increased by ______ vs Pre-ECQ.

36% 

500

How many leads were acquired from Simone Ads as of June 25?

7 Leads

500

Complete the sentence: Volume Boost ARPU increased by ______ vs May.

5% ARPU increase or Php 252 (as of June 27)

500

How many device leads were re-endorsed to CXM last June 16?

3,745 Device Leads

500

Complete the sentence: Globe At Home Facebook page has a total of ______ page likes. 

132K Page Likes

M
e
n
u