Messaging define:
Correct Response: the sending and processing of email and similar electronic communications.
Mobile Advergaming define:
Correct answer: Advergaming consists basically in inserting brand content within games to catch the attention of potential customers.
Mobile Video define:
Correct answer: Watching video clips and movies on a smartphone or tablet.
Geo Location define:
Correct Answer: Geolocation refers to the use of location technologies such as GPS or IP addresses to identify and track the whereabouts of connected electronic devices.
Interstitials define:
Correct answer: occurring in or being an interval or intervening space or segment of relating to or forming an interstice an interstitial space.
Messaging define:
Correct answer:the sending and processing of email and similar electronic communications.
Mobile Avdergaming define:
Correct answer: They do so by creating an impression of the brand or of a single product and always in a subliminal and non-intrusive manner.
Mobile video define:
Correct answer: Watching video clips and movies on a smartphone or tablet.
Geo location:
Correct answer: Because these devices are often carried on an individual's person, geolocation is often used to track the movements and location of people and surveillance.
Intertitsitals define:
Correct answer: (of minute animals) living in the spaces between individual sand grains in the soil or aquatic sediments.
Messaging
Mobile avdergaming
familiarity and association with brands. Advantages of Advergaming: Increase brand awareness: Advergaming creates an interaction with the brand by spreading word of mouth with their known people. This will increase the awareness among users by letting them know about the product.
Mobile video
A video conveys huge amounts of information in a short time. You can say more in a shorter amount of time on video as compared to text. Video is more engaging to the senses, so it can convey more information by showing and telling at the same time.
Geo location
A geographical structure can offer a number of operational and strategic advantages, including: close communication with local customers. strong collaborative teams at each location. the ability to better serve local needs and tailor their approach to the local market.
Interstitals
Interstitials are often associated with a high efficiency, since they mostly appear unexpectedly for users. Thus, interstitials are an effective means of advertising. They are ideal for drawing attention towards special offers within the framework of a campaign and promoting branding.
Messaging
As it is immediate, you have no time to reflect on the message you are sending, unlike an email where you can review the draft before sending.
Mobile advergaming
Mobile video
Geo location
Risk, Security and Privacy Concerns of Geolocation. Mobile geolocation services are pervasive in the “always connected” world. ... Despite their many benefits, these services do increase risk to the user, the service providers and those who utilize the data collected by the service providers.
Interstitals
Therefore, interstitials and superstitials should be designed carefully and tailored to the target audience. Another disadvantage of interstitials is that they can cause a loss in rankings when used on mobile websites.