Breaking News
General knowledge
Pharma marketing
Pharma Trivia
Strategy
100
Pharma major Bayer is selling its diabetes-care unit to which company?
Panasonic Healthcare
100
Which city will be the first in Asia to launch "Bike ambulances"
Bangalore.
100
Which voluntary code of conduct is being put to place to ensure ethical marketing practices in the pharma industry?
Uniform Code of Pharmaceutical Marketing Practices (UCPMP)
100
Which Latin word, literally meaning 'take', is now something that is associated with medicines?
Rx
100
Name the strategy used by companies such as Nintendo, Southwest to make their competition irrelevant.
Blue Ocean Strategy
200
Which company is rumored to be in a bid to buy GSK?
Pfizer. The U.S. company is keen to grow in cancer, but GSK has sold this part of its business to Novartis.
200
Where in India did Snapdeal face trouble over selling prescription drugs online?
Mumbai, Maharashtra
200
Name the Top 3 top selling pharmaceutical products in the world.
Abilify - depression, Humira - rheumatoid arthritis and Nexium - gastrodisorders
200
What does DAW stand for?
Dispense as written
200
What is the name of the trend, wherein, new products / practices from the emerging world is finding markets in advanced economies
Reverse Innovation
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