This "P" refers to the item or service being sold.
What is Product?
A brief overview of the entire business plan.
What is the Executive Summary?
A specific group of customers a business wants to reach.
What is a Target Market?
Ownership in a company is represented by this.
What is a Stock (Share)?
This video game franchise features building, mining, and surviving in a block-based world.
What is Minecraft?
This "P" determines how much customers pay.
What is Price?
This section explains who the customers and competitors are.
What is Market Analysis?
Age, gender, and income are examples of this type of market segmentation.
What is Demographic Segmentation?
A market where stocks are bought and sold.
What is the Stock Market?
This artist released the hit song "Espresso."
Who is Sabrina Carpenter?
This "P" focuses on where customers can buy the product.
What is Place?
This section explains how the company will attract customers.
What is the Marketing Plan?
A skateboard company targeting teens interested in action sports is using this type of segmentation.
What is Psychographic Segmentation?
This term describes spreading investments among different companies to reduce risk.
What is Diversification?
This professional basketball player is known for the "Chef Curry" nickname.
Who is Stephen Curry?
This "P" includes advertising, social media, and sales promotions.
What is Promotion?
This section includes startup costs, revenue projections, and profits
What are Financial Projections?
Businesses targeting customers in Rhode Island are using this type of segmentation.
What is Geographic Segmentation?
A payment some companies make to shareholders from profits
What is a Dividend?
This movie featured the characters Glinda and Elphaba.
What is Wicked?
Apple uses premium pricing to position its products as high quality.
Which marketing "P" is Apple emphasizing?
What is Price?
Investors often look at this section to determine how much money the business needs.
What is the Funding Request?
Nike creating products specifically for runners is an example of targeting this type of market.
What is a Niche Market?
This famous index tracks 500 large U.S. companies.
What is the S&P 500?
This YouTube creator is famous for large-scale challenges and giveaways.
Who is MrBeast?