Technology In Fashion
Fashion Technology
& More Technology
State Questions
State Questions
100
A computer system used for designing textiles, apparel, and other products.
CAD (Computer Aided Design)
100
An input device using light beams to scan and digitally convert images, codes, text or objects as two-dimensional (2D) digital files and sends them to computers and fax machines.
Ex: the device that is used at the checkout counter
Electronic Optical Scanner
100
the capability of a machine to imitate intelligent human behavior.
AI (artificial intelligence)
100
When Hugo shops for new jeans online, he leaves a virtual trail of his shopping activity. This type of data collection is called:
A. Point-of-Sale system.
B. Universal Product Code.
C. mobile apps.
D. click stream data.
D. Click Stream Data
100
Makayla wants information about Belk’s new merchandise, career opportunities, and current trends. The tool she should use is a:
A. loyalty program.
B. personal shopper.
C. website.
D. magazine advertisement.
C. website
200
Identifying a person's current, physical location by obtaining GPS data from their smartphones or other GPS-enabled devices.
Geotracking
200
a bar code that indicates price, product classification, etc., and can be read electronically, as at checkout counters in supermarkets.
Universal Product Code
200
process of collecting, analyzing and reporting aggregate data about which pages a website visitor visits -- and in what order.
Click Stream Data
200
Target alerts customers of special sale prices when they are physically near a Target location. Which type of technology are they using?
A. Clienteling
B. Cloud computing
C. Geotracking
D. Social media
C. Geotracking
200
Amy’s Boutique connects with her loyal customers using which free advertising tool?
A. Newspaper advertising
B. Social media
C. Personal shopper
D.Internet
B. Social Media
300
The process of collecting, organizing, storing, and providing information within a company or organization.
Information Management
300
websites and applications that enable use to create and share content or to participate in social networking.
Social Media
300
computer program or software application designed to run on a mobile device such as a phone/tablet or watch
Mobile App
300
The North Face apparel retailer posts information about an upcoming sustainability program on Twitter, YouTube, Facebook, and Pinterest. North Face is using:
A. loyalty program.
B. click stream data.
C. social media.
D. clienteling.
C. Social Media
300
IF DSW shoe store exchanges information and interacts with its customers, which form of technology for communication is being used?
A. Magazine advertisement
B. Social media
C. Click stream data
D. Universal Product Code
B. Social Media
400
Typically offers some sort of points or discount that can be rewarded once reaching a certain spending amount.
Ex: Amazon Prime, Finish Line, Starbucks
Loyalty Program
400
the place where a customer executes the payment for goods or services.
POS (Point Of Sale)
400
technique used by retail sales associates to establish long-term relationships with key customers based on data about their preferences, behaviors and purchases.
Clienteling
400
Maria receives a 10% discount every time she shops at Finish Line athletic apparel store. She receives the discounts because she is enrolled in which type of service?
A.Loyalty program
B. Customer service
C. Information system
D. Employee discount
A. Loyalty Program
400
The visual merchandiser prepares the new spring merchandise plan for Foot Locker shoe and apparel retailer. Which tool should be used to create the plan?
A. Computer Aided Design (CAD)
B. Universal Product Code (UPC)
C. Stock Keeping Unit (SKU)
D. Small Business Association (SBA)
A. Computer Aided Design
500
The trademark for a type of matrix barcode.
Typically used as a way to provide information to customers in a faster manner.
QR (Quick Response) Codes
500
a technology that allows the identification of an item using radio waves.
RFID (Radio Frequency Identification)
500
a fully-integrated approach to commerce that provides shoppers a unified experience across online and offline channels
Omni-Channel Retaling
500
Before leaving the store, Jada completed and submitted an application for a card that will give her discounts in the store. Which service will this card provide Jada access to her discounts?
A. Website
B.Loyalty program
C. Social media
D. Online shopping
B. Loyalty Program
500
A store uses Twitter to inform customers about an upcoming sale. Which type of technology is being used?
A. Clienteling
B. Cloud computing
C. Geotracking
D. Social media
D. Social Media