GRUBS 101
What do grubs eventually turn into?
What are Japanese beetles, June bugs, or chafer beetles?
Customer says:
“I need to ask my spouse.”
“Absolutely — what information would help both of you feel comfortable moving forward?”
What’s the fastest way to make an upset customer MORE upset?
What is Interrupting them.
What’s the ideal mowing height for most cool-season lawns?
What is About 3–4 inches.
What is better:
watering every day for 10 minutes
OR
watering deeply 2–3 times per week?
What is deep, infrequent watering?
What is the BEST time of year to apply grub preventative treatments?
What is before the eggs hatch in early-to-mid summer? (will also accept late May - mid June)
Customer says: “I’ll just wait and see.”
“By the time you SEE grub damage, the lawn is already being destroyed underground.”
A customer says:
“No one called me back.”
What’s the BEST response?
“I apologize for that experience — let’s get this handled right now.”
True or False:
A healthy lawn is LESS attractive to pests.
What is FALSE?
(Healthy lawns can STILL get grubs.)
What time of day is BEST to water lawns?
What is early morning?
What are two signs a customer may already have grub damage?
What are:
Customer says: “Can’t I just treat it later?”
“You can, but curative treatments are less effective, more expensive, and the lawn may still need repairs.”
What do customers remember longer:
a perfect lawn
OR
how they were treated?
How they were treated.
What’s one of the BEST natural weed preventers?
A thick, healthy lawn.
Why is watering at night NOT ideal?
Because excess overnight moisture can increase disease risk.
How many grubs per square foot can start causing damage?
What is around 5–10 grubs per square foot?
Customer says:
“Why should I choose DreamLawn?”
“Because we focus on long-term lawn health, proactive communication, and customized solutions — not just applications.”
A customer calls angry because it rained after treatment.
What’s the BEST response?
“Most applications are designed with weather in mind, and rain can actually help certain products become effective.”
What watering step is important after grub preventative application?
What is watering it in to activate the treatment?
What’s worse for roots:
frequent shallow watering
OR
deep infrequent watering?
Frequent shallow watering.
What makes grub damage especially dangerous for lawns?
Grubs destroy the root system underground before homeowners even realize there’s a problem.
Customer says:
“I need to think about it.”
“Absolutely — what questions can I help answer so you can make the best decision?”
What’s the TRUE goal of customer service?
Creating confidence and long-term relationships.
Why does aeration help lawns?
Reduces compaction and improves oxygen, water, and nutrient movement.
How much water does most lawns need per week during summer?
Around 1–1.5 inches per week.