Nike Acronyms
EQ
What is
Equipment (e.g. hats, backpacks, water bottles, socks, duffels, headbands)
The S in SOLE recommends that consumers should be greeted within how long after entering the store or entering your zone?
What is
30 seconds
Before being renamed Nike, the company was first established under the brand name _____.
What is
Blue Ribbon Sports
True or False: all employees must submit to a bag check when clocking out for a shift and leaving for the day.
What is
False- No bag checks but must get a 'Walk Out' from a leader.
You can use these apps when checking inventory from another store.
SIM and NPOS
BOH
What is
Back of House (also called Stockroom or S&R)
What is the best way to learn about a consumer’s needs when asking them questions?
(Hint: ask ‘this’, avoid ‘that’)
What are
- Open ended questions
- Avoid yes/no questions
The three major zones in the store are called the sales floor, the stockroom, and the _____.
What is
Checkout Experience
What does it mean when something is considered KIT or Keep It Tight?
KIT means that whatever topics are discussed must stay private between the parties involved and avoid discussing with others outside private spaces.
(e.g., coaching conversations, knowledge about upcoming shoe drops that the public does not yet know, security codes used in our store, etc.)
To check your schedule and upcoming shifts, use this app.
Legion
RFID
What is
Radio Frequency Identification
How can we help elevate the consumer’s experience at the checkout zone?
(Hint: more than one answer)
- Acknowledge/compliment their choices
- Fold any apparel items and take care when bagging their purchase
- Link the transaction to their Nike account
- Ask if they found what they were looking for and, if they answer no, seek to understand and provide other options (online/.com, check other Nike locations, etc.)
After clocking in for your shift, always remember to have 3 key items on you before making your way to the sales floor: ___, ___, and ___.
What are
Nametag, walkie talkie, and athlete device/store iphone
What are the three types of theft? Explain each one.
- Internal: when an employee takes something that does not belong to them or they have not paid for.
- External: when a non-employee takes something that does not belong to them or they have not paid for.
- Operational errors: mistakes that cause loss for the company such as incorrectly scanning in shipment, register errors, mismate shoes in footwear boxes, etc.)
**DAILY DOUBLE**
True or False: You can use the Legion app to request off using paid time off (PTO).
False: Use UKG Pro to request for paid time off.
ADPT
What is
Average Dollar Per Transaction
**DAILY DOUBLE**
A consumer walks into the store wearing headphones and does not hear you greet them.
a.) What are other ways you can acknowledge this customer?
b.) Why is it important to do so?
a.) Greet nonverbally- smile, nod, wave, stay visible nearby.
b.) Important so they know who to ask for help if needed, and because every consumer should receive a welcome from our employees to signal our readiness to help
Nodding, making eye contact, repeating your consumer’s needs, and asking clarification questions are all great ways that we can practice _____.
What is
Active listening
List all items that are NOT allowed to be brought inside the fitting rooms.
- No shoes
- No EQ: socks, hats, backpacks, water bottles, headbands, basketball/soccer balls, etc.
- No mesh bags
Name the two devices we can use in-store to ring up a consumer's purchase.
Can ring up transactions at the cash registers, or on the athlete mobile devices (store iphones) for card transactions.
BOPIS
What is
Buy Online Pick-up In Store
Which letter in SOLE are we practicing when we determine how to approach a consumer based on their behaviors, body language, and level of eye contact? Explain.
OBSERVE: look for different cues that may indicate if your consumer is a certain type- rushed, distracted, leisure shopper, Nike fan, or a combination of these.
When measuring store KPI’s, _____ represents the percent of consumers who make a purchase out of the total traffic for the day.
(Hint: e.g. if one out of every ten consumers makes a purchase, then this KPI would equal 10%)
What is
Conversion
Explain Nike’s return policy. (Hint: 2 key points)
- If within 60 days and they have the receipt, worn or unworn, consumers can return anything no questions asked
- If past 60 days OR if consumer has no receipt, then no returns and no exchanges will be allowed
Which in-store app can athletes use to learn more about Nike topics such as policies, product features, and NCA (Nike community ambassador program)?
Track App