This USA TODAY consumer study started with more than 20,000 nationally advertised brands and ultimately recognized the 500 most trusted.
USA TODAY's Most Trusted Brands 2026
More than this many U.S. consumers participated in USA TODAY’s Most Trusted Brands survey.
23,000
World’s Greenest Companies divides absolute environmental data by revenue to calculate these size-adjusted measures.
What are intensity metrics.
A company needed at least this many employees to qualify for America’s Most Admired Workplaces 2027.
1,000 employees
Critical Mention, the media-monitoring platform used throughout the ranking projects, is provided by this company.
Onclusive
This Business Insider ranking evaluates recruiting firms in Executive, Professional, and Temp/Contract hiring categories.
America’s Top Recruiting Firms 2026
The number of loyalty and rewards programs ultimately recognized from an in-depth evaluation pool of more than 1,500.
350
In America’s High Growth Companies, this financial-health measure represents the Stability pillar.
Altman Z-score
This fiscal-year revenue range defined an eligible company for America’s Greatest Mid-Market Companies.
$10 million to $75 million
This HR analytics firm supplied workforce data and more than 120 KPIs for workplace rankings.
Aniline
Only 100 entities are recognized in this ranking.
America’s Greatest Workplaces for Veterans
The approximate number of online customer reviews analyzed for America’s Best Animal Hospitals
5 million
The Animal Hospitals methodology used a proprietary LLM to quantify recency-weighted review sentiment and calculate this score.
Net sentiment score
In the Most Patriotic Companies survey, responses from current or former members of these three groups received additional weight.
The military, police, and fire departments
This organization supplied data for the top ecommerce websites for America's Best Stores 2026
Similarweb
This global ranking evaluates GHG emissions, water use, waste, and sustainability disclosure across 28 countries.
World’s Greenest Companies 2026
Including reduced-weight prior studies, America’s Most Admired Workplaces drew on more than this many employee interviews conducted from 2023 through 2025
390,000
Nearly every High Growth metric was converted into CAGR, except for one of these two measures of absolute financial condition.
Altman Z-score and Enterprise Value-to-Revenue
World’s Greenest Companies automatically assigned this parameter score when a company failed to disclose the relevant data.
Zero
This marketing intelligence firm supplied the initial universe of more than 20,000 nationally advertised brands for Most Trusted Brands.
MediaRadar
Its four pillars are financial performance, American workforce performance, innovation, and sustainability—and eligible companies report $10 million to $75 million in revenue.
America’s Greatest Mid-Market Companies 2026
Aniline contributed more than this many data points across over 120 KPIs to the Perks & Benefits ranking.
37 million
In Most Admired Workplaces, one factor measures employees naming their current employer, while the other measures people naming a different employer. What are they called?
The Inspirational Factor and Aspirational Factor
To qualify for High Growth Companies, a business had to be public since this year, earn at least this much revenue, and be profitable in fiscal 2025.
Since 2020, $100 million, and profitability
These three 2026 projects in the game were published in collaboration with Business Insider.
America’s High Growth Companies, America’s Top Management Consulting Firms, and America’s Top Recruiting Firms