Lead Generation
What is the #1 source of business for most REALTORS?
What is referrals and sphere of influence?
What document establishes representation between a buyer and agent?
What is a Buyer Representation Agreement?
What is the most important factor in getting a home sold quickly?
What is correct pricing?
What is a buyer’s good-faith deposit on a contract called?
What is earnest money?
What type of social media content typically performs best?
What is video content?
How many contacts per day should a productive agent typically aim for?
What is 10–20 meaningful contacts?
What is the first thing an agent should encourage buyers to obtain before home shopping?
What is a Pre-approval letter?
What marketing tool creates urgency and competition among buyers?
What is an open house or coming soon marketing?
What is a clause increasing the offer above competing offers up to a limit?
What is an escalation clause?
What platform is currently one of the strongest for short-form real estate video?
What is Instagram Reels or TikTok?
What type of event is commonly used to generate neighbors and buyers around a listing?
What is an Open House?
What skill separates average buyer’s agents from elite buyer consultants?
Who is asking strong qualifying questions?
What should agents bring to every listing presentation?
What is a CMA / Comparable Market Analysis ?
What contingency allows buyers to inspect the property?
What is an inspection contingency?
What should every agent include in their social media branding?
What is consistency?
What is the term for consistently staying in touch with leads until they are ready to buy or sell?
What is follow-up?
What is a strategy that can strengthen a buyer’s offer besides increasing price?
Stronger terms (shorter contingencies, flexible closing, larger earnest money, etc.)?
What happens when a property is significantly overpriced?
Why does it sit longer and usually sells for less later?
What is the purpose of an appraisal?
To encourage engagement or lead conversion on a social media post, what should be included in your post?
What is call-to-action?
What database category should agents focus on first for immediate opportunities?
What is past clients and SOI?
What is one major danger of showing homes without qualifying motivation and timeline?
Who is wasting time with unmotivated buyers?
What is the term for reducing the asking price strategically to improve traffic and visibility?
What is price repositioning?
What negotiation skill is critical during emotional transactions?
What is remaing calm and solution-oriented?
What kind of posts build trust faster than just listed/sold graphics?
What is educational and personal content?