Rhetorical Appeals
An appeal that uses facts, reasoning, and evidence.
What is logos
The writer’s reason for creating a text.
What is the author’s purpose
A statement the author tries to prove.
What is a claim?
The author’s attitude toward the subject.
What is tone?
A comparison using “like” or “as.”
What is a simile?
An appeal that builds trust in the speaker or writer
What is ethos?
The people the author hopes will read or hear the message
Who is the audience?
Information or examples used to support a claim.
What is mood?
The feeling a text creates for its audience.
What is mood?
Giving human actions or qualities to something nonhuman
What is personification?
An appeal that uses feelings to influence an audience.
What is pathos?
The words or style an author uses to communicate an idea.
What is style?
A statement that disagrees with the author’s main claim.
What is a counterclaim?
The author’s word choice, especially its emotional effect.
What is diction?
A comparison that describes one thing as another.
What is hyperbole?
The use of a respected expert or source to support an argument.
What is an appeal to authority?
A repeated word or phrase used to emphasize an idea.
What is repetition?
A response that explains why an opposing claim is weak.
What is a rebuttal?
The situation or background surrounding a text.
What is context?
A comparison that describes one thing as another.
What is a metaphor?
The use of credibility, logic, and emotion together to persuade an audience.
What are rhetorical appeals?
The way an author arranges ideas to shape an argument.
What is organization or structure?
The central position an author defends throughout a text.
What is a central argument?
A change in attitude or feeling within a text.
What is a shift in tone?
A contrast between what is expected and what actually happens.
What is irony?