Say Whaaaaat?
The ability to have sales leads delivered directly to your inbox each morning.
What are Google Alerts? (requires a simple set up & your RSM can email you these instructions)
Hotels can now charge up to $30 a day or $150 maximum per week for these additional hotel "guests".
What is a pet fee?
Before a QA Assessor ever steps foot onto hotel property 30% of the QA Assessment Result has already been determined by this.
What is 15% Medallia Cleanliness Score & 15% Everything in Working Order (Maintenance) Score.
This group is happy to schedule an online meeting to discuss ways of bringing more sales into your hotel. They can also provide a tour tracker report, account qualifier assistance, etc.
What is the HSO (Hotel Sales Optimizaiton) Team?
The I Care 2 / I Care Clean Program requires an effective and well documented preventative maintenance and deep clean program is in place at your hotel. This excel document is the follow up inspection to the PMs & DCs. This form is required to be completed at least 2 times per year.
A hotel can have this number of surveys removed from Medallia each year (no questions asked).
What is 5 Medallia Survey Exception Requests for hotels with less than 100 rooms? OR 6 Surveys for 101-200 rooms OR 7 Surveys for 201+ rooms.
Hotels that took advantage of this program saw revenue growths in excess of 5% last year.
What is the PRM (Property Revenue Manager) Program?
These results are measured quarterly and have escalating consequences for non-compliance. The purpose of this goal is to educate guests about the benefits of booking directly with our brand and switching them away from 3rd party sites (and all the fees & restrictions / costs)
What is BWR OTA (enrollment goal)?
These helpful folks can assist you with your online presence, improving search engine results, social media, etc.
What is the MAT (Marketing Activation Team)?
What is the new amenity standard? (Hunter Industries... Brand Specific)
With this new tool, hotels can see the top 10 themes found by Google’s analytic machine learning within their own guests’ feedback.
What is "Theme Explorer"? (located within the Text Analytics tab)
What area of mybw.com contains the following forms: sales leads, adopt a hotel, competitive benchmarking tool, who to call pdf, marketing plan, etc. that can be used to assist your hotel team with understanding what it would take to shift market share and grow your business.
What is the Sales Toolkit? (found in the Marketing & Sales Section of mybw.com)
Industry analysts and trends show that guests want access to technology and the ability to personalize their experience. This easy to use technology can meet this need.
What is Runtriz (Mobile Engagement Platform) MEP?
This tab in Medallia will allow you to read guest surveys for your competition. It will also allow members to group and compare their entire portfolio of hotels (regardless of brand) in one spot, while also reviewing guest comments for their entire portfolio.
What is the social rivals tab?
Show your PO to the QA Assessor as proof of purchase for this par level that must be phased into your hotel by 12/1/19.
What is the new Linen & Terry Standard? (find this information / FAQs on www.mybestwestern.com under Guest Supply tab)
What are the names of Best Western's Blogs? (NOTE: BWHR President & CEO, David Kong, provides the content for www.bestwesternitspersonal.com)
Even if you are engrossed in hotel operations and think there is no time for revenue management, these 2 screens will require only 15 minutes and should be visited every day in BestREV.
What are Demand Forecast & Rate Recommendations? (NOTE: A good best practice for hotels is to share the Revcaster report with front desk staff.)
Any BWR Member that is not a blue / base should receive this type of recognition.
What is Elite Recognition? Consists of pre-registration (have the folio & keys ready in a Branded BWR Key Packet), a verbal "thank you", best available room and /or upgrade, guest choice of 500 bonus points and/or 2 snacks and 2 beverages.
Not all guests travel with human children, some guests have kids with fur. This area is now required for these special guests.
What is a Designated Pet Relief Area? (NOTE: MUST BE MAINTAINED - so if the guest doesn't pick up after Fluffy, then a staff member should be assigned to do it.)
Currently optional, this in-room brand collateral messaging must be completely removed from the hotel guest rooms by 12/1/18.
What is a Blotter? (Don't Shoot The Messengers!)
These reports are ideal if you need data for a hotel development project or if you are buying or repositioning a property. Run on a one time basis, these reports are free and display monthly performance data including occupancy, ADR, RevPAR, supply, demand and revenue. Daily and segmentation performance data can be included upon request and availability. Choose your sample out of pre-defined markets or customize this report by choosing your own set of hotels.
What are STR Trend Reports? (simply visit www.str.com and select "trend reports" - located at the bottom of the home page)
We all know that a busy hotel switchboard can result in lost sales and shift share to your comp set. A busy switchboard being operated by just one desk clerk can result in dropped calls (especially during 2nd shift).This program will help prevent potential guests from reaching 3 rings or worse, never having the call answered by the hotel at all.
What is BestNet call transfer service? ($75 per month for the first 50 calls and just $3 per call after that... the system can be turned on and off per business needs)
Staff suggesting, asking, or automatically providing a zero balance receipt to guests by email, sliding it under the door, or any other approved method (such as MEP).
What is Express C/O?
Celebrating more than 70 years of hospitality, Best Western Hotels & Resorts is an award-winning global family of hotels located in over 100 countries and territories that offers accommodations for all types of travelers. Guests can select from these unique 11 brands: (Name Them)
What are Best Western, Best Western Plus, Best Western Premier, Vīb, Glō, Executive Residency by Best Western, BW Premier Collection, and BW Signature Collection by Best Western; as well as Best Western's recently launched franchise offerings: SureStay Hotel by Best Western, SureStay Plus Hotel by Best Western and SureStay Collection by Best Western?
You must consult with your RSM about the proper size and location for this object that is due on 12/31/18.