Chapter 6: Motivating employees
Chapter 7: Organisation and management
Chapter 8 : Recruitment, selection and training of employees
Chapter 9 : Internal and External Communication
Chapter 10 : Marketing, competition and the customer
100

________________ involves looking at jobs and adding tasks that require more skill and/or responsibility.

Job enrichment

100

________________ refers to the levels of management in any organisation, from the highest to the lowest.

Hierarchy

100

_______________ is the process from identifying that the business needs to employ someone up to the point at which applications have arrived at the business.

Recruitment

100

____________________is the transferring of a message from the sender to the receiver, who understands the message.

Communication

100

_______________________ is identifying customer wants and satisfying them profitably.

Marketing

200

__________________ is the enjoyment derived from feeling that you have done a good job.

Job satisfaction

200

The _______________ is the number of subordinates working directly under a manager.

span of control

200
  • A _________________ outlines the responsibilities and duties to be carried out by someone employed to do a specific job.

job description

200

The___________________ of the message is the person starting off the process by sending the message.

sender

200

_____________________ is where there is a very large number of sales of a product.

Mass market

300

What are the three ways in which a business can increase the job satisfaction of its employees.                

1. Job rotation

2. Job enrichment

3. Training

300

_________________ are junior managers who have direct control over the employees below them in the organisational structure.

Supervisors

300

Give five (5) details curriculum vitae must have.    

» name

» address

» telephone number

» email address

» nationality

» education and qualifications

» work experience

» positions of responsibility

» interests

» names and addresses of referees (for

references).

300

Explain four (4) factors in choosing appropriate communication methods.

» Speed

» Cost

» Message details

» Leadership style

» The receiver

» Importance of a written record

» Importance of feedback

300

_____________________ is an identifiable sub-group of a whole market in which consumers have similar characteristics or preferences.

Market segment

400

Describe the three motivational theories.

1. Taylor (1911) Money is the main motivator

2. Maslow (1954) Hierarchy of needs

3. Herzberg (1959) ‘Hygiene’ and ‘motivation’

400

What are the five roles and functions of management?

1. Planning

2. Controlling

3. Commanding

4. Organizing

5. Coordinating


400

Give three (3) importance of training employees.

» introduce a new process or new equipment

» improve the efficiency of the workforce

» provide training for unskilled workers to make them more valuable to the company

» decrease the supervision needed

» improve the opportunity for internal promotion

» decrease the chances of accidents.

» To increase skills.

» To increase knowledge.

» To improve employees’ attitudes

400

Give five  most common barriers to effective communication.

- Poor attitude/body language wrong

- Unclear message

- Message too long

- Sent to wrong person

- Lack of trust

- Poor attitude

- Does not listen

- Not sent

- Unclear 

- Not asked for


400

Give four roles of marketing.

» Identify customer needs

» Satisfy customer needs

» Maintain customer loyalty

» Build customer relationships to gain information about customers

» Anticipate changes in customer needs

500

Explain three (3) types of financial motivators.

» wage - paid every week, sometimes in cash and sometimes directly into a bank account.

» salary - Salaries are paid monthly, normally straight into a bank account.

» bonus - A bonus is a lump sum paid to workers when they have worked well.

» commission - Commission is payment relating to the number of sales made.

» profit sharing - is a system whereby a proportion of the company’s profits is paid out to employees.

500

Explain three styles of leadership. 

» autocratic leadership -  is where the manager expects to be in charge of the business and to have their orders followed.

» democratic leadership - gets other employees involved in the decision making process.

» laissez-faire leadership - makes the broad objectives of the business known to employees, but then they are left to make their own decisions and organise their own work.

500

Explain two (2) advantages and two (2) disadvantages of internal recruitment.

Advantages

» It is quicker and cheaper

» The person is already known to the business

» The person also knows how the organisation works

Disadvantages

» No new ideas or experience come into the business.

» There may be rivalry and jealousy among existing employees

» It can be very motivating for employees to see their fellow workers being promoted

» The quality of internal candidates might be low.

500

Give three (3) medium of communication.

- Verbal

- Visual

- Written

500

Give three reasons why customer/consumer spending patterns change.

» Consumer tastes and fashions change

» Changes in technology

» Change in incomes

» Ageing populations

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