Games
Cooking
Wirecutter and The Athletic
The New York Times
Audio
100

What’s the minimum spend for Run of Wordle (with Audience Targeting)?

$20,000
100

Which month is the most expensive of Our Best Weeknight Dinners collection?

January

100

Can we do Sponsored Access on The Athletic?

Yes
100

What are the two $100K formats for Tier 1 Flex builds?

Quiz and Zoom

100

How many Tier 1 audio scripts can a client get at the highest spend level?

Up to 7

200

How many Games line items are in the Games Takeover?

16

200

How many NYT Cooking Shows are there?

4

200

For the Holiday Gift Guide, how much of the additional required spend has to run on Wirecutter?

50%

200

For Brandmatch extensions, what is the minimum spend requirement and the flight length requirement?

$12,500 and 2 weeks

200

Out of the culture bundle, which podcast has two (2) Mid-Roll spots instead of one (1)?

Book Review

300

How many weekly players play NYT Games?

35,000,000 - 40,000,000

300

Name one thing that’s not an existing recipe tag

TBD

300

How many The Athletic Sports Podcasts are there?

17

300

How many sponsorships are on the Always On Sponsorships tab of the Wiki?

95

300

What’s the most expensive position in The Daily (length included)?

:60s Mid-Roll 1

400

What are the only two Flex types allowed in the Interstitial?

Messaging and Video

400

How many followers does the NYT Cooking Instagram handle have?

4,800,000 followers

400

Is the Wirecutter “Best DTC Jewelry” an evergreen editorial sponsorship or does it run in a specific month?

It runs specifically in April

400

Which tier(s) would you use to target the following sections? US News, Opinion, Books, Sports, Health

Tier 1, Tier 2

400

Which of the following is the most expensive Podcast Show Presenting Sponsor out of: The Interview, Cannonball, and Popcast?

The Interview

500

Which Advertiser used the “Wordle of the Day” as the discount code?

Doordash

500

Which state tourism board bought the Superbowl Recipes sponsorship?

Texas

500

In 2024, how many dollars did Wirecutter drive in commerce?

$1,000,000,000

500

For a geo-targeted HPTO, what special word needs to be included in the caveats?

Pre-emptible

500

What’s the $$ difference between the Run of Podcasts Audience Targeting rate for Q1-Q3 and Q4?

$4.40

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