All About the Numbers! STR
Our BFF: The Client
Home Sweet Home: The Property
Details, Details, Details...
IT'S IN THE SSG's!
100

We know we achieved this if our index is higher than 100

Fair market share

100

2022 and 2023 Government per diem in Williamson County

$125
100

Our INN Code

BNAFL

100

We use this space for group lunches, unless the group will have presentations during lunch

Atrium

100

We block space in this direction

Right to Left

200

This STR report shows how you performed vs. submarket

Monthly STR

200

Name three reasons to send a Hippo Video to a client

Thank you for event, thank you for site tour, thank you for proposal, thank you for booking, looking forward to your event, sending pictures after an event, birthday, holiday, etc. etc. 

200

Number of guest rooms

250

200

A description of our house centerpieces

Three cylinder vases of varying heights, filled 3/4 full with water and topped with a lit floating candle

200

Our optimum mix of group to transient

35:65

300

The STR uses these three metrics to compare us to our compset 

Occupancy, ADR, RevPAR

300

Name of the large music festival that takes place in Franklin and drives transient demand in September

Pilgrimage Music Festival

300

Our largest event space can hold up to this many guests seated at rounds, comfortably

600

300

Equipment needed to hook up to house sound

Mixer, Sound Patch

300

Junior Ballroom is on free-sell for Friday - Sunday, as long as you get at least this dollar amount per square foot

$1.50

400

Our 2022 RevPAR rank goal

4

400

Our Top 3 BT Accounts in 2022

GMC, Nissan, Schneider Electric

400

Our total square footage of flexible event space

24,000 sq ft

400

All items included with a plated dinner

Rolls and Butter
Salad
Tea, Water, Coffee
Entree with two sides
Dessert

400

You must get approval from this person before agreeing to a lowest rate clause on a new contract

DRM

500

Name 5 out of our 7 compset hotels

Hyatt Place Nashville/Franklin/Cool Springs

Marriott Franklin Cool Springs
Holiday Inn Franklin Cool Springs
Courtyard Franklin Cool Springs
Hilton Garden Inn Nashville Franklin Cool Springs
Drury Plaza Hotel Franklin
Hilton Franklin Cool Springs

500

Our Top Account (net production) in 2022 

University of Tennessee

500

Number of Parking Spaces

449

500

Price of Meeting Planner Package with Breakfast and all included items

$95/person

Wireless Internet Access, One Screen, One Projector, One Flip Chart Package
All Day Beverage Package
Continental Breakfast
AM Break
Lunch
PM Break

500

Ideal order (greatest % to least %) of group market segments

Corporate, SMERF, Association, Governmetn

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