A clause or phrase that cannot "stand alone," commonly known as a sentence fragment
What is Dependent Clause
100
The group of people the campaign is trying to the get the attention of
What is Target Audience
100
A rhetorical appeal to reason or logic through statistics, facts, and reasonable example
What is Logos
100
Type of writing which is intended to gain the support of those reading it
What is Persuasive
200
Punctuate this:
The brain has three main parts the cerebrum, the cerebellum, and the brain stem.
What is add a colon after parts
200
What is the importance of a thesis statement in writing?
What is it reveals to the reader what the topic and your opinion of the topic is
200
A campaign's attempt to get the target audience to follow through with a certain behavior or way of thinking
What is Call to Action
200
An appeal to the reader's or listener's emotions through connotative language and imagery
What is Pathos
200
Word Choice
What is Diction
300
The following is an example of what type of clause, Forgot his lunch money in the car
What is Dependent Clause
300
This punctuation mark indicates that words have been skipped or eliminated from a direct quote
What is Ellipsis
300
Give two examples of a media channel
What is television, radio, internet, PSA, etc.
300
An appeal based on a person's character or qualifications
What is Ethos
300
The lesson or message in a text that is being communicated to the reader
What is Theme
400
Punctuate this:
The brain is surrounded by three membranes the skull encloses the brain and these three membranes.
What is add a semicolon after membranes
400
An inoffensive expression that is substituted for one that is considered to harsh or blunt
What is Euphemism
400
Give a real life example of a campaign which uses several media channels to get the word out
What is Answers will vary
400
In his Literature Circle Resume, Bob mentions that all his teachers love him and he is able to gain the trust of friends and classmates easily. He has never been suspended and currently serves as the president of NJHS. Which persuasive appeal is he using to make his point?
What is Ethos
400
A story whose characters and actions have a meaning beyond the surface meaning
What is Allegory
500
When creating an annotated bibliography, what 3 things must you do
What is Summarize the source, assess the validity of the source, and reflect on how you ended up using the source
500
Another word for sentence or a group of words that can "stand alone."
What is Independent Clause
500
When creating a persuasive campaign, what two things are important to consider while planning?
What is who the target audience is and what media channel will be most successful in gaining their attention
500
Most Public Service Campaigns appeal to ______________to gain the attention of their viewers and listeners
What is Pathos
500
The four key elements include pitch, volume, tempo, and phrasing