EMP
Guidara-isms
EMP Stories
People
100

What type of establishment is Eleven Madison Park?

Fine dining restaurant

100

Term represents the technical delivery of a product

Service

100

What is the name of the dedicated creative team whose sole job was to make guests' dreams come true?

Dreamweavers

100

The name of the author of Unreasonable Hospitality who took over as GM of EMP at 26 years old

Will Guidara

200

Where is Eleven Madison Park located?

New York City

200

How the delivery of a service makes a customer feel

Hospitality

200

The iconic story of tourists who missed this local NYC staple, prompting the EMP staff to buy this food item?

Hot dogs

200

The name of the world famous chef who partnered with Will Guidara to run EMP

Daniel Humm

300

What casual restaurant is also founded by Danny Meyer and connected to EMP?

Shake Shack

300

Managing 95% of your business down to the penny, and spending 5% on intentional surprises

95/5 Rule

300

To encourage lunch guests not to skip their final course during the 2008 recession, Guidara introduced this?

Dessert cart

300

The name of Will Guidara's wife, a world-renowned pastry chef and entrepreneur

Christina Tosi

400

What is one major recognition the restaurant received under Will Guidara’s leadership?

Named #1 restaurant in the world

3 Michelin stars

4 stars from The New York Times

400

Word used to describe the over-the-top and customized hospitality gestures

Legend

400

A couple came to dine at the restaurant and were devasted by the major storm that canceled their vacation. What happened next?

The private dining room was transformed with sand and tropical vacation essentials

400

The name of the legendary New York Times food critic whose four star review put EMP on the map

Frank Bruni

500

What key shift helped EMP go from excellent to world-class?

Elevating hospitality to be as important as food

500

Philosophy of every single detail matters in the pursuit of perfection

One-Inch Rule

500

When a couple got engaged or married at EMP what gift were they given?

Tiffany & Co glasses

500

The name of Guidara's father who instilled in him the foundational philosophy of making magic for people

Frank Guidara

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