Characteristics
This is the main goal of advertisement.
What is being promotional?
A type of mass media that was expected to become obsolete with the creation of tv.
What is radio?
This characteristic compares a product or service to a competitor's.
What is persuasive?
The oldest form of advertisement.
What is print?
Some examples include shocking images and catchy jingles.
What is creativity?
The type of advertising that got 150000 uses of #UnicornFrappucino.
What is online?
Compared to radio and television, these ads can be much more effective.
The type of advertisement including advertisement on busses and taxis.
What is out-of-home advertising?
The solution to market saturation.
What is originality in ads?
A more dynamic type of advertisement that includes video to convey a message.
What is broadcast?