Oh great. Another Monday.” What attitude is conveyed?
Sarcasm
Your friend sends you a screenshot of a “limited-time” online sale. The exact same countdown timer appears every time you refresh the page. What’s the red flag?
Fake urgency
This superhero's real name is Peter Parker.
Spider-Man
This is the sentence that usually introduces the main idea of a paragraph.
Topic sentence
A sneaker advert shows a famous athlete scoring the winning goal while wearing the shoes.
What is the advert trying you to associate with the product?
Success
"The children danced beneath the sparkling lights as the music filled the school."
What mood is created?
Joyful/celebratory
An influencer says, “I’m obsessed with this product!” but the post is clearly labelled as a paid partnership. What should you question?
Whether the recommendation is genuine
This artist's albums include 1989 and Folklore.
Taylor Swift
In an essay, this is a piece of information from a text that supports your point.
Evidence
“You deserve better. You deserve our new headphones.” This technique speaks directly to the customer.
Direct address
“Buy this gaming laptop and you’ll never have to worry about lag again.” Who is the most likely audience?"
Gamers
A restaurant claims to be “the most popular in the city” but gives no evidence beyond its own advertisement. What’s the red flag?
Unsupported claim
“Do you really want to spend your whole life scrolling?” This technique asks a question without expecting an actual answer.
Rhetorical question?
This is what you do when you explain how or why your evidence supports your point.
Analysis
“9 out of 10 students choose BrainBoost.”
What is this persuasive technique?
Statistics
“If you’re tired of boring school lunches, here are five cheap meals you can make in your dorm.” Who is the most likely audience?"
University Students
A TikTok creator says a particular diet “definitely works” because it worked for them and three of their friends. What’s the problem with using this as proof?
Anecdotal evidence (Just because it worked for them doesn't mean it works for everyone)
I’m the only country in the world that occupies an entire continent, and my capital is Canberra. What country am I?
Australia
This type of linking word shows contrast: however, although, nevertheless.
Contrasting connective
What persuasive technique is mainly being used?
Hyperbole
“The company promises that this ‘miracle’ study drink will make you smarter overnight. Somehow, I’m not convinced.” What is the writer’s attitude?
Sceptical
A company advertises: “Doctors recommend our product!” When you look closer, the advert only quotes one doctor who was paid by the company. What’s the biggest red flag?
Conflict of interest/bias
I’m the largest country in South America, my most famous city is Rio de Janeiro, and I’m home to the Amazon rainforest. What country am I?
Brazil
If an essay has lots of quotations but never explains their significance, it is missing this.
Analysis
“Taylor Swift uses our headphones - now you can too.” This advertisement uses a famous person to persuade customers.
Celebrity endorsement