Narrative Influence
Internal mental states emerging from cognitive intensity and reaction directed toward external stimuli.
What are emotions?
This type of communication is designed to influence what people think or do.
What is persuasion?
This type of advertising appears on platforms like Instagram, Facebook, and TikTok.
What is social media advertising?
This framework divides people into two opposing groups and pressures the audience to support one side.
What is the “us against them” framework?
This process ensures patients understand their options, benefits, and risks before agreeing to treatment.
What is informed consent?
An emotional experience arising from narrative unknowns or unpredictable outcomes that influence characters.
What is suspense?
This term describes the highly edited, filtered beauty look commonly seen on social media, often featuring flawless skin, full lips, and similar facial features across many influencers.
What is Instagram Face?
The study by Rana and Arora (2022) found that consumers with positive attitudes toward social media advertising are more likely to do this.
What is make a purchase?
In the Divergent trilogy, politicians describe rebellious Divergents as dangerous threats to peace and social order.
What is fear appeal?
True or False: Persuasion and manipulation both try to influence people, but only one respects a person’s autonomy.
What is true?
A representation of events and characters with a structure containing messages about various topics.
What is narrative?
Stories that make people feel strong emotions often use this rhetorical appeal.
What is pathos?
This social media advertising characteristic refers to how useful an advertisement is to consumers.
What is informativeness?
This happens when leaders make control or authority seem necessary by using fear, emotion, and persuasive language.
What is legitimizing power?
Moran (2020) found consumers often believe they are less likely to be manipulated by this type of shopping environment.
What is online shopping?
The extent to which one is positively or negatively oriented toward a specific object or idea.
What is attitude?
Seeing the same advertisement over and over can make you like it more, even if you don't realize it. This is called the ______ Effect.
What is The Mere Exposure Effect?
This advertising characteristic was the only major factor that did not significantly influence consumer attitudes in the study by Rana and Arora (2022).
What is trustworthiness?
This persuasive strategy makes one group seem dangerous or inferior so the audience is less likely to question actions taken against them.
What is othering?
This is the use of threats or force to make someone do something, leaving little or no real choice.
What is coercion?
The degree to which the audience interprets a narrative world as the real world.
What is perceived realism?
When advertising is disguised as regular content from an influencer, critics often say it can become this rather than simple persuasion.
What is manipulation?
The six key factors investigated in Rana and Arora (2022) study were informativeness, hedonic value, interactivity, trustworthiness, perceived relevance, and this final factor.
What is emotional appeal?
This strategy makes political control appear necessary by presenting one group as a threat to peace and social order.
What is fear-based political persuasion?
According to LaPar et al. (2022), ethical persuasion should help people understand their options while respecting this important idea.
What is autonomy?