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100

What business type is owned by the shareholders and formed under legal guidelines?


corporation

100

Of the items listed below which one is NOT considered a benefit?

Salary

Sick days

Paid vacation

Paid holidays

salary

100

Net worth is calculated by subtracting liabilities from:


assets

100

Renting or leasing a workstation from a building owner would represent what situation?


independent contractor

100

Which concept involves converting existing clients to return clients?


client retention

100

Workers' Compensation Insurance is needed to protect the:


employee

100

A major component of the referral process is ensuring positive:


word-of-mouth

200

Insurance benefits might include all of the following EXCEPT:

Car insurance

Life insurance

Health insurance

Accident insurance

Car insurance

200

Earning additional payment based on the number of clients a salon professional brings into the salon is what type of compensation?


salary plus commission

200

All of the following actions describe how to create a plan to achieve your goals EXCEPT:

Ae specific

Consider your budget

Avoid alternate plans

include alternate plans

Avoid alternate plans

200

What is considered the best form of advertising?


word-of-mouth

200

The salon exterior, décor, music and sounds, and air and ventilation are all elements of:


ambiance

200

Which buyer type wants to save money at all costs and is not as interested in quality of product as price?


bargain

200

Offering an additional hair coloring service to the client who originally scheduled a haircut appointment is an example of:


upselling

300

What do you call a person who make habitual use of the services of another person?

a client

300

"Is this something I can commit to" is a question that would be asked when determining if a goal is:


achievable

300

A personalized approach is also referred to as:


chairside manner

300

The size of the container is considered a what of a product?

a feature

300

Paid holidays, bonuses and insurance are all examples of:


job benefits

300

What term defines a specific target or benchmark of achievement that can be attained within a specific timeframe?


goal

300

An operating agreement in which a business functions under a parent corporation in exchange for promotion, advertising and management is a:


franchise

400

A realistic goal is one that:


you believe can be accomplished

400

The determination on whether a specific product should be continued as a retail item is based on the number of:


turnovers

400

What is meant by the term consistency?


things happen in a uniform way

400

U.S. Social Security and Canadian Pension taxes are planned savings/retirement funds, and the money is collected by the:


U.S. and Canadian governments

400

The salon professional's name, client's name, scheduled service, date and client's phone number should all be included in the:


appointment book

400

Which buyer wants to know all of the facts about the product and thinks carefully about buying, without much regard for who else likes or uses the product?


logical

400

What refers to all money owed?

liabilities

500

Which of the following descriptions is NOT a best practice strategy for building a clientele?

Referral

Upselling

Prebooking

Client factor

Client factor

500

Before a salon owner can hire employees they need to apply for a(n):


Federal Employer Identification Number

500

All of the following items are important factors to research in the process of salon planning EXCEPT:

Location

Market need

Inaccessible parking

Cost of necessary improvements

Inaccessible parking

500

For salon professionals just starting out, the most common and immediate source of referrals is:


word-of-mouth recommendations

500

The emotional buyer bases his or her purchases on:


personal reasons

500

Which form of advertising involves sending postcards or flyers to prospective clients?


direct mail advertising

500

All of the following descriptions apply to an independent salon EXCEPT:

May offer from 5-40 workstations

Owner makes all the decisions in terms of décor

Uses a set business plan provided by a parent company

Owner makes all the decisions in terms of pricing and services

uses a set business plan provided by a parent company

600

Location is the most important factor in:


opening a salon business

600

The tax based on the profits (earnings) of a business is known as:


income tax

600

Which of the statements below represents a specific goal?

I will get a job.

I will very easily get a job.

I will most likely get a job somewhere close to where I might live.

I will get an entry-level position in a reputable salon after graduation.

I will get an entry-level position in a reputable salon after graduation.

600

A rental agreement is known as a:


lease

600

I will get a job within the next 60 days is an example of a:


timely goal

600

The following are all benefits of a product EXCEPT:

Select one:

Adds shine

Aromatic ingredients

Reconditioning effect

Economical purchase

Aromatic ingredients

600

Pareto's principle is called the:


80/20 rule

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