Targeting
Zip codes, County, DMA, State, Nationwide
What are the geographic targeting options for Premion?
How we visualize unique reach in attribution reports.
What is a Venn Diagram?
S.V.O.D.
What is Subscription Video on Demand?
The weekly email filled with news from the across the streaming industry.
What are Industry Insights?
Our curated list of over 125 providers delivering news, sports, movies and episodes of TV.
What is Premium Content?
Minimum of 50,000 physical addresses
How many homes needed for first party targeting?
A provider where data, audience and inventory reside within a single platform.
What is a walled garden?
F.A.S.T.
What is Free Ad Supported Television?
The portal clients use to upload CRM data for sales conversion attribution.
What is Cadent?
Premion is not just verified, but ______ instead.
What is TAG certified against fraud and brand safety?
This is how Premion targets without using cookies
What is Household Targeting?
The partner that ensures an actual person is watching all Premion ads, formerly known as WhiteOps
What is Human?
A.V.O.D.
What is Ad Supported Video on Demand?
QSR, Home Improvement, Travel, Medical, Auto, Finance
What are the verticals that Premion has created decks for?
Our friends at Innovid help us here
What is Attribution & Measurement?
A classification of audience targets including Expecting, New Mover or Homeowner, College Planning Parent and Job Seeker
What is Lifestage?
A minimum of 2,000,000 impressions are required for this attribution partner
What is the minimum required for Arrivalist?
V.M.V.P.D.
What is Virtual Multichannel Video Programming Distributor?
Our partner for brand lift studies when clients have more than 5 million impressions over 3 months.
What is Upwave?
Unlike our competition, we show you exactly where evert single impression ran.
Transparent Reporting
An alternative targeting option using one of 14 personas
Clients must buy 300k impressions per month and have this many sales/leads per month for sales conversion attribution.
What is 1,000 records per month?
S.T.B.V.O.D.
What is Set Top Box Video on Demand?
This includes Best of TV, Family-friendly, Entertainment, New, Sports options for Premion buyers.
What are Curated Content Packages?
One of our greatest advantages over a walled garden for local advertisers.
What us unparalleled reach and scale?