AgBiz/Finance
Quant
Marketing
Resource/Policy
Macro Economics
5
Which of the following is not a money market instrument?
bonds, treasury bills, certificates of deposit (CDs), commercial paper
bonds
5
If you dine at Golden Corral that charges $20 for its all-you-can-eat buffet, then what is the marginal cost of your 10th plate of food?
$0
5
In which stage of the product life cycle is advertising and promotion aimed at retaining existing customers and persuading customers to switch from competitor products?
Maturity
5
If one person’s use of a good diminishes another person’s enjoyment of it, the good is _______ in consumption.
rival
5
If you hear a person say, “I lost my job at the GM plant because car manufacturing is slow due to a slowdown in the economy,” you should conclude that this person is __________ unemployed.
Cyclically
10
When a lending institution is trying to assess whether a borrowing firm’s management is trustworthy, it is focusing on which of the “Five Cs” of credit?
Character
10
In regression analysis, the variable that is being predicted is the __________ variable.
dependent
10
__________ branding is a policy that requires all products use the organization’s name, either entirely or in part; e.g., Microsoft, Heinz, and Kellogg’s.
Family
10
What do economists say occurs when something prevents the market from allocating resources efficiently?
Market failure
10
Which flow in this figure shows household income?
A
15
A contract that gives its owner the right to buy or sell an asset at a fixed price on or before a given date is called a(n) _______.
option
15
What is the inverse demand function for Q = 20 - 2P?
P = 10 - 0.5Q
15
Which “P” in the marketing mix is concerned with decisions about quality, features, style, and packaging?
Product
15
What type of water rights are derived from adjacency to a water supply?
Riparian Water Rights
15
Which type of stock gets paid first in cases of liquidation or dividends?
Preferred Stock
20
What are repurchased shares also known as?
treasury stock
20
A production-possibilities frontier is generally represented by what functional form?
Quadratic
20
What is the simplest way to enter a foreign market?
Exporting
20
Elephants are endangered but cows are not because elephants are a(n) ____________, while cows are private goods.
Common resource
20
What situation is said to exist when the aggregate supply curve shifts leftward, prices increase, and real GDP decreases?
Stagflation
25
Which financial statement allows you to determine the gross margin for a retailer or manufacturer?
income statement
25
What is the most commonly used graph to display frequency distributions?
Histogram
25
What is aggregating prospective buyers into groups known as?
Market segmentation
25
How must demand be characterized in order for the deadweight loss from taxation to equal zero?
Perfectly inelastic
25
The statement, “Inequality in the distribution of income is a more serious problem than unemployment” is an example of a(n) _________ statement.
normative