Nike
Theory
Nike vs Adidas
Strengths and Weaknesses'
Challenges and Solutions
100

What is Nikes famous slogan

 Just Do It

100

This theory is made up of four main components, self efficacy, goal commitment, feedback, and situational constraints. What is this theory

Goal-Setting Theory

100

which company aligns with athletes and creators goals, blending motivation with a sense of style and lifestyle culture

adidas

100

This strength focuses on providing large amounts of funds and resources to support and establish programs to motivate their employees.

Dominant Brand Success

100

Nikes culture of high performance and constant innovation can lead employees to feeling what

Feeling burnt out

200

What is Nikes logo

Swoosh

200

When the individual believes that one is capable of performing a specific task

Self-efficacy theory

200

Nike emphasizes the journey of ______ making it relatable to anyone not just athletes

self-improvement

200

Name one of Nikes weaknesses'

Lack of upward communication, inconsistent global standards, work standards and expectations, diversification

200

What is the idea that Nike employees motivation in the USA may be different from Nike employees in a different country

Diverse employee needs

300

When was Nikes famous Air Jordan Brand founded

1984

300

How many needs make up Maslow's Hierarchy of Needs

5

300

who does nike often advertise breaking barriers or achieving greatness against the odds

athletes

300

What strength empowers the employee within their own personal life and their career aspirations

Plethora of Employee Programs and Resources

300

Name one thing nike does to promote employee well being

offering flexible schedules, wellness programs or mental health support

400
Who was nikes founder

Phil Knight

400

Nikes Slogan "Just do it" can be related to which theory

Maslow's Hierarchy of Needs

400

how does nike inspire to push people beyond their limits

emotional appeal

400

What is negatively affected by high work standards and expectations

employee satisfaction and retention

400

actively engaging with employees through regular surveys and open forums is called ____

feedback

500

Nike had to pay a fine to the NBA every game because Jordans shoes did not have enough white on them. How much was this fine

$5000

500

Self efficacy can be affected by two variables. What are these two variables

Personal and Environmental

500

Nike has two company focuses. These focuses are

individual empowerment and personal achievement

500

One of nikes strengths is strong employee culture, strong employee culture boosts what within a company

positive employee engagement

500

Concerns about favoritism or bias can lead to issues of _____ for nike

Transparency

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