Mental imagery and representation
Auditory and Imagery
Heuristics
More Heuristics
100

Mental Imagery

When you create a picture, sound, or sensation in your mind even though it is not actually present

100

Timbre

the quality of a sound that makes different instruments sound different

100

What is a Heuristic?

it is a mental shortcut people use to solve problems or make decisions quickly

100

Symmetry heuristic 

People remember shapes as more symmetrical as they really are

200

What do we use mental imagery for?

We use mental imagery to solve spatial problems, be creative, help treat phobias in clinical psychology, and support work in STEM fields.

200

Pitch

How high or low a sound is

200

Does heuristics always produce a correct solution?

Nope not really

200

Rotation heuristic

People remember tilted objects as more vertical or more horizontal than they really are
300

How are visual images stored?

By the analog approach and propositional code approach
300

Analog coding

information is stored in the mind as picture-like images that resemble a real object

300

Border Bias

 a heuristic where people estimate distances as farther when two locations are on different sides of a geographic border

300

Alignment Heuristic

Your brain mentally lines things up so they look organized, even when they are not actually aligned

400

Analog approach

says that mental images are stored in the brain like pictures that resemble a real object

400

Cognitive map

a mental picture of a place that helps you know where things are and how to get around

400

Landmark effect 

to think a distance is shorter when traveling to a more important place than to a less important place

500

Propositional code approach

says that mental images are stored as abstract, language like descriptions instead of pictures

500

Spatial framework model

explains how we organize spatial information in our mind.

500

90 degree angle heuristic

the tendency to remember angles on maps as closer to 90 (a right angle) than they really are

M
e
n
u