FILM
WEBSITES
ADVERTISING & MARKETING
LAST SEMESTER
MISC.
100
A short, usually one sentence, slogan or catchphrase for a movie, usually placed on the movie poster.
What is a tagline?
100
A three-line menu navigation icon.
What is a NAVICON
100
The time at which a radio or television audience is expected to be at its highest.
What is PRIME-TIME
100
To be broadcast, usually on TV and radio. To go.
What is ON AIR
100
Name at least 2 movies whose screenplays we analyzed in our first session this semester.
DEADPOOL MATRIX PULP FICTION GODFATHER...
200
The three acts most screenplays are divided into.
What are:
1. Background
2. Main conflict
3. Resolution
200
A two-word term denoting that you're skilled and have a good understanding of the Internet.
What is web-savvy?
200
Explain the type of language device used in this advertisement.
What is a PUN / WORD-PLAY
200
The style of writing determined by a particular news organisation.
What is HOUSE STYLE
200
The difference between SPECIAL and VISUAL effects.
Visual effects are digital, made on a computer in post-production. Special are practical (props, make-up, animatronics, pyrotechnical, etc.), made on set during production
300
A check that everything is OK with logistics and equipment at the location of a movie production.
What is RECONNOITRE (recce)?
300
The names (used in the context of the Internet) of the following: @, / , - , _ , :
What are: at, slash, dash, low dash (underscore, underline, underbar), colon
300
A set of scenes in a video advertisement that follows each other in a particular order.
What is SEQUENCE
300
A pre-recorded clip containing only spoken word - no music, or sound effects (radio).
What is DRY VERSION
300
Your fellow colleague David was a part of a group which provided a commercial for catering service at one of the class sessions. What would they cater?
What is BUREK
400
The stage of the movie making in which editing takes place.
What is POST-PRODUCTION
400
A type of styling that includes a YouTube video clip on your website.
What is EMBEDDED
400
A way of advertising a product by placing it in films or television programmes
What is PRODUCT PLACEMENT
400
To speak with people not employed at the radio station in order to get the information needed.
What is TO LIASE
400
Provide grammatically appropriate sentences for the following:
- A fixed arrangement
- A plan
- A fact-based prediction
I'm meeting Ana at 6.
I'm going to study law.
She's going to have a baby.
500
On Rotten Tomatoes, this means that the movie has been judged more positively than negatively by critics.
What is "Fresh"
500
A set of rules or a disclaimer by which one must agree to abide in order to use a website.
What are TERMS OF SERVICE / USE
500
Name at least 3 types of charts and briefly explain what each one consists of (parts) and what you would use it for (purpose)
BAR (x-axis, y-axis, columns, change in profit), LINE (line,s x-axis, y-axis, multiple level change in value), PIE (segments, structure of a company)
500
Define the word CULPRIT.
What is SOMEONE RESPONSIBLE.
500
On 23 May 2018, you were supposed to record a video applying the vocabulary and skills you've learned. There was a commercial of an alcoholic drink. Provide the name of their product.
What is CHIN CHIN VODKA