Sources/Research
What is the first step when conducting secondary research?
Locating sources
What is one way to verify a statement?
To check it against other sources on the same subject
What scholar introduced the concept of the rhetorical situation?
Lloyd Bitzer
What are two methods that are used for identifying topics?
Brainstorming and concept mapping
How do visual aids enhance a speech?
By allowing audience members to see what you are describing or explaining
What are the 8 types of sources?
Encyclopedias, books, articles, news media, statistical sources, biographies, quotation books and websites, government documents
What is needed to be done when using expert opinions?
Cite their credentials
What is needed to be identified to determine a specific speech goal that is adapted to the rhetorical situation?
Subjects and topics that interest you
Speeches are intended to?
Entertain, inform, or persuade
What should be prepared when equipment fails while displaying presentational aids?
Back up aids such as handouts or posters
What is the first test of a source?
The expertise of its author and/or the reputation of the publishing or sponsoring organization
What is one of the best ways to give meaning to new ideas or facts?
Comparison and contrast
What types of information will help you select and tailor your topic and goal to meet their needs, interests, and expectations?
Demographic data and Subject-related data
What is another word for specific purpose?
specific goal
What is used when it is difficult to describe a sound in words?
Audio Aids
What method is also known as ethnography?
How should you keep track of the information you plan to use in your speech?
Compile an annotated bibliography of the sources you believe are relevant and create a research card for each individual item you plan to cite
What type of questions measure the direction of intensity of respondents' feelings or attitudes toward something?
Scaled questions
When choosing a topic what must be done as you review your topic list?
Compare each to your audience profile
What is the goal when preparing professional-looking presentational aids?
To prepare professional-looking presentational aids that will enhance your perceived competence, credibility, and character in addition to clarifying your message and making it more memorable
What are two potential challenges of focus groups?
Groupthink and social desirability
What is the key to preparing oral footnotes?
Include enough information for listeners to access the sources themselves and to offer enough credentials to enhance the credibility of the information you are citing
A good speech is one that?
Interests you, is adapted to address the needs, interests, and expectations of the audience, and is appropriate for the occasion.
Why must a specific speech goal statement be carefully crafted?
It lays the foundation for organizing your speech
How do effective speakers use presentational aids?
They plan carefully in advance where and how they will integrate, explain, and reference them