Audience Adaptation
The process of ethically using information about an audience in order to adapt to ones message. (chapter 6)
What are the three types of audience analysis?
situational ,demographics,and psycho-graphic analysis
Before selecting a speech topic, what should you do first?
Identify your speech purpose.
What criteria should you consider when evaluating your sources?
Accountability, accuracy, objectivity, timeliness, usability, and diversity
How do you use descriptions and examples?
Avoid overuse, keep them brief, and be specific.
General Purpose
the overarching goals of a speech to inform,persuade,or
entertain.(chapter 8).
Age,mental status and income are part of which audience analysis?
Demographics analysis
What is the most important factor to consider when selecting a topic?
the relationship
between the speaker, the audience, and the topic
What are online databases?
Subscription based electronic responses that may offer access to abstracts and/or the full texts of entries, as well as bibliographic data.
What are the two types of analogies?
Literal and figurative analogy
Vertical Search Engine
engine-a website that indexes worldwide web information in a specific field.(chapter 9)
What does it mean to ethically adapt?
You don't tell your listeners only what they want to hear.
What are the guidelines to writing your specific purpose statement?
It reflects your
audience, expresses one idea, and says what your audience will do
How do you prepare for an interview for your topic?
Determine the
purpose, arrange a meeting, and plan your questions
How can you make your statistics memorable and easier to understand?
Dramatize, compact, explode, compare and use visual aids.
Expert Testimony
an opinion offered by someone who is authority on a subject.(chapter 10)
What is one main factor that shape your audience’s attitude towards you?
your creditably
What should not be a central idea?
A phrase, clause, or question
What is Preliminary Bibliography?
A list of potential resources that can be used in a preparation of a speech.
What is a personal illustration?
To share an experience with the audience.
Ethnocentrism
the assumption that one’s own cultural perspectives and methods are superior to those of other cultures.(chapter 6)
What kind of nonverbal, verbal, and behavioral responses would help you evaluate the
audience’s response to your message?
Their facial expressions, actions, and responses.
How can you produce a blueprint?
by adding a preview of those main ideas to your
central idea.
How do you take notes for your speech?
record any supporting material with the resources that you think have the greatest potential, put quotations around copied sentences from your sources and keep track of your sources.
How do you decide what to use and what to eliminate?
Magnitude, relevance, concreteness, variety, humor, and suitability.