From what model is Uber an example?
Franchiser
Self-determination theory (SDT; Deci & Ryan, 1985)
posits that motivations can be distinguished ..... & ....
intrinsic
extrinsic
The transactions in the Sharing Economy depend on:
Level of Commercialization
Reliance on Ownership
Each model differs in the level of (name the 2 axes):
- Rivalry Between Platform Participants
- Control Exerted by Platform Owner
Describe Collaborative Consumption (CC)
Peer-to-peer based activity of obtaining, giving, sharing the access to goods and services, coordinated through community-based online services
(figure 1 of Transactions)
If there is transfer of ownership, which 2 options are there?
Gifting
Selling
Incumbents react to competition from SEPs in three main ways
Acquisition
Collaboration
Competition
Name 3 different instances of a Sharing economy
open-source software,
file sharing,
peer-to-peer financing,
online collaboration
Name the top 3 Resources that have the most failures:
Storage Space (40%)
Land (30%)
Food / Cars (29%)
What are the four models of a sharing economy? And name for each one example
Franchiser, (uber)
Principal, (airbnb)
Chaperone (handy)
Gardener (couchsurfing)
Name the 4 characteristics/aspects of the sharing economy
- online collaboration
- social commerce
- the notion of sharing online
- consumer ideology
Give 2 recommendations for Ensuring Success in the Sharing Economy that were given by the authors (out of 4)
Ensure an Appropriate Level of Reliance on Business Partners
Don’t Rely on Indirect Income
Don’t Focus on Self-service
Consider the Geographic Market Focus
Place the right words on the dots:
High Rivalry - Tight Control :
Low Rivalry - Tight Control :
High Rivalry - Loose Control :
Low Rivalry - Loose Control :
High Rivalry - Tight Control : Franchisers
Low Rivalry - Tight Control : Principals
High Rivalry - Loose Control : Chaperons
Low Rivalry - Loose Control : Gardeners
Name the four distinguishable categories in which the hypotheses are developed in this paper:
sustainability, enjoyment, reputation, and economic benefits
Give 4 out of the 7 failures of Sharing Economy businesses that were mentioned in the article
Lack of Platform Providers
Insufficient Analysis of the Sharing Market
Trust and Safety Concerns
Hidden Resource Requirements
Unscalable Technical Design
Unclear Legal Environment
Business Termination through Acquisition