Introduction
Name 1 challenges of communicating "the new"
The complex
The unfamiliar
The still-fuzzy
Name 1 challenges of communicating "the new"
The complex
The unfamiliar
The still-fuzzy
Name 1 objective of Introduce new thinking
1. Create emotional and intellectual engagement with the work.
2. Incubate new thinking in others.
3. Build belief, conviction, and ownership.
4. Establish relevance, potential of The New.
"Use tools and games to bring hands-on learning to the experience"
Name the model.
Interaction experiences
"Use artifacts to keep information alive"
Name the model.
Extension experiences
Name 1 communication myth
1. Simplification is the answer
2. Packaging and selling are the objective
3. Delivering and transferring are the means
Name 1 communication myth
1. Simplification is the answer
2. Packaging and selling are the objective
3. Delivering and transferring are the means
Name 2 objective of Introduce new thinking
Create emotional and intellectual engagement with the work.
Incubate new thinking in others.
Build belief, conviction, and ownership.
Establish relevance, potential of The New.
"LARGE-SCALE INSTALLATIONS CREATE FOCUS, DRAMATIZE PROGRESS"
This is an example of which model?
Exploratory experiences
"WORKSHOPS CAN PUT EVERYONE ON THE SAME SIDE OF THE TABLE"
This is an example of which model?
Application experiences
Name 2 communication missions
Create all-in, not buy-in
Build a common basis of judgment
Build belief and conviction
Move ideas through the organization
Preempt the power of no
Name 2 communication missions
Create all-in, not buy-in
Build a common basis of judgment
Build belief and conviction
Move ideas through the organization
Preempt the power of no
Which one is missing:
1. Finding the centre
2. Framing the work
3. Targeting your constituents
4.
5. Expanding the conversation
Introduce new thinking
__________ are a more effective model for learning because they allow participants to bring their own varying knowledge, experiences, and agendas into an exchange with new information and individuals.
Experiences
____________ environments are particularly useful for their ability to simulate experiences that are important to grasp but can be hard to record or participate in.
Immersion
Name 2 ways communication methods accelerate innovation
Finding the centre
Framing the work
Targeting your constituents
Introduce new thinking
Expanding the conversation
Name 2 ways communication methods accelerate innovation
Finding the centre
Framing the work
Targeting your constituents
Introduce new thinking
Expanding the conversation
The reality of information “transfer” is based on these 4 criterias, name them.
1. Content
2. Materials
3. Interactions
4. Environment
Name 2 examples of Immersion experiences
1. MULTIPLE PROJECTORS CAN BUILD A DEBRIEF ENVIRONMENT
2. MULTIPLE MEDIA INTENSIFY THE EXPERIENCE
3. MULTIPLE SCREENS HELP PEOPLE EXPERIENCE THE FUTURE
Name 2 examples of Interaction experiences.
1. TECHNOLOGY CAN SUPPORT HANDS-ON EXPERIMENTATION
2. GAMES CAN DRIVE STAKEHOLDERS DEEPER INTO THE DATA
3. CONVERSATION SPACES CAN OPEN UP NEW THINKING
Define "Finding the centre"
Sharpen your thinking, Know what you know
Define "Introduce new thinking"
Create emotional + intellectual experiences
Give 1 example of "Materials" used for communication convention.
1. Slide decks
2. Handouts
3. Reports
The “big binder of everything" and "Unconventionally designed reports" are examples of which model?
EXTENSION EXPERIENCES
"Artifacts and large-scale installations" are examples of which model?
EXPLORATORY EXPERIENCES