OKR
The O in OKR
What is Objective
LPL has undergone this "re" recently. Also applied to cattle to show ownership.
This is our new positioning with our new brand
Feel Free
Category is "People Around LPL"
Who is the EVP of CLR Business Management?
One of the O's for 2021
1. Deliver a client experience that can’t be had anywhere else in the wealth management industry
2. Achieve industry-leading cost leadership performance, efficiency and scale with a real-time, digital operating model
3.Identify and implement process improvements to enhance advisor and employee experience
4. Build, enable and inspire a high performing, diverse workforce that is the envy of the industry
The LPL Employee "Blank" was recently released. Showing how LPL empowers employees, and what employees commit to their best everyday
What is "Promise"
This is where you can go to learn more, and find guides and templates for our new brand.
The Brand Hub on LPL@work
"Blank" to serve; is one of the the focuses of this KR
Tyler Brand recently pulled many of these off a tree in his yard.
What is an avacado
One of the new things you will find in the brand hub. ( there is o-more than one)
1. New fonts and colors
2. Style guides on messagings, tone, and visual look and feel
3. A suite of templates so you can create your own material and resources
This is the goal for our NPS
What is 8.43
Thomas Jones celebrated this many years at LPL on February 11.
what is 4
This is the date to begin using the new branding materials.
after Feb. 16th