BRANDS
May have been one of the first mass-customized brand; parents buy these blocks of toys as a means of entertainment and to enhance their children’s motor skills, creativity, and other cognitive abilities.
WHAT IS LEGO ?
Is anything that can be offered to a market to satisfy a want or need, including physical goods, services, experiences, events, persons, places, information, and ideas.
WHAT IS A PRODUCT?
Was the first to introduce user-changeable covers for cell phones, the first to have elliptical-shaped, soft, and friendly forms, and the first with big screens.
WHAT IS NOKIA ?
Are tangible goods that normally survive many uses: refrigerators, machine tools, and clothing.
WHAT ARE DURABLE GOODS?
Is a French luxury fashion house founded in 1910.
WHAT IS CHANEL?
A nuisance to customers, manufacturers, retailers, and distributors alike.
WHAT ARE PRODUCT RETURNS?
Is an American clothing company known for its brand of Demin jeans.
WHAT IS LEVI‘S?
Is the totality of features that affect how a product looks, feels, and functions.
WHAT IS A DESIGN?
Is a German manufacturing company which produces luxury goods from pens to watches to leather goods and fragrances.
WHAT IS MONTBLANC?
These are formal statements of expected product performance by the manufacturer.
WHAT ARE WARRANTIES?“