What are the three components when defining media relations in sport?
Media, Sport, how various parts of the sport communication process relate to one another.
Why is it called print media?
Its material form
What are two main forms of broadcast media?
Radio and television
This social media outlet was created in 2004 by Mark Zuckerburg, Eduardo Sacerin, Dustin Moskovitz, and Chris Hughes?
What does SID stand for?
Sports Information Director
What are the four traditional mass media outlets?
Newspapers, magazine, radio, television
What newspaper was the first in the US to print a section devoted to sports?
The New York Journal
Boxing and wrestling were the dominate sports broadcasted due to what reason?
Fitted neatly on the screen
Twitter implemented this feature to allow the user to comment on a hot topic?
Hashtag
College Sports Communicators was formally known as what?
CoSIDA
What has publicity done for for sports and the media?
Made sports and media very wealthy, rights to distribute became more valuable, players get paid more.
Content providers in sports are also known as what?
Athletes, coaches, sports organizations
How has radio stayed relevant?
Broadcasting sporting events on satellite radio, having sports talk shows
This social media platform was started to repurpose digital photos and then to share on multiple platforms?
These are pros when working in the athletic communication field.
Travel, molding a student-athletes life, free perks with team apparel, you get what you put into it
What has been two immediate impacts with the growth in satellite television, cable, internet, and smartphones?
Weakened traditional media, empowered the sports audience
What are some added responsibilities for reporters?
One or two stories for print and internet, maintain a blog, take photos, record video/audio, connect through social media
How have sports media outlets try to maximize their revenue when owning a sports franchise?
Creating their own networks
How do athletes utilize their social media platforms?
Promote themselves, team, products, talk about controversial topics
What are three responsibilities of an SID?
Travel, social media, rules/compliance awareness, record keeper, working with conference and league offices, working with media, working with athletes and coaches, interviews, game management/game-day media operations
What forces are needed for mediated sports coverage?
Industrialization, urbanization, growth of education
What are two ways of gaining the truth while covering a story?
Speculation and patience
When a league comes to their championship game, what helps them bring in more viewers?
Having star power in their athletes
College and professionals sports utilize social media in what way?
Creating content about their players and teams, post game recaps, feature stories
What are the three key essential skills when working in the athletic communication field?
Communicate well, get along with others, be a leader