Power
The level of power that Mark Zuckerberg at Facebook holds
Individual Level of Business Power
The ability to product an effect to get things done and to bring about its desired state of affairs.
Business Power
Type of CSR responsibility- Manufacturing and selling goods and services society needs at fair prices and financially benefitting from such sales and rewarding investors.
Economic Responsibility
Corporate Social Responsibility, Responsiveness and Sustainability should be all practised by corporations. Focussing on needs of various stakeholders. Balancing needs of stakeholders with creating long term value for corporation. Extensive corporate community relations and dialogue with various stakeholders.
Corporate Citizenship- Broad view of CSR.
Seriously considering the impact of a company's actions on society. Compliance based approach to CSR and are reactive to circumstances not proactive.
Early stage of CSR (Elementary stage)
The level of power that major corporations such as Google or Facebook hold.
Micro level of power
The relevant power applying to this situation- If you don't turn up to work on time, I will deduct your pay.
Coercive Power
Voluntary donations, employee volunteerism, community development are examples of this type of CSR responsibility.
Philanthropic Responsibility
Focussing on one stakeholder group's concerns in the community.
Narrow view of Corporate Citizenship.
Consumer boycotts, governmental regulation and media are examples of
Forces that keep a corporation in tune with its CSR responsibilities.
Intermediate level of business power
The relevant power that applies to this situation- As Managing Director, I have the authority to make decisions on a variety of matters due to my position.
Legitimate Power
Type of CSR responsibility- Norms, standards, values, expectations that reflect what consumers, employees, shareholders and community for eg regard as fair and just and consistent with stakeholder moral rights.
Ethical Responsibility
A pattern of resource use that aims to meet human needs while preserving environment so that needs of present and future generations can be met.
Sustainable Development
The level of power associated with the entire corporate system (also called 'Big Business') due to their sheer size, resources and dominance in society.
Macro-level of Business Power
The relevant power that applies to this situation-
A Manager informing his employees that if they exceed this month's KPI (targets), they are entitled to a bonus.
Reward Power
Legal Responsibility
Economic (Profit), Social (People) and Environmental (Planet) Sustainability.
Triple Bottom Line Sustainability
Business Power manifesting in various ways- Social/cultural, political, technological, economic, individual, environmental
Spheres of Power
These types of power this relates to- Indra Nooyi from Pepsi Co is often revered by her peers due to her extensive experience in the beverages industry.
Referrent and Expert Power
Type of CSR Argument- Business is not equipped with the skills required to manage social issues.
Business can't handle it argument. Argument against CSR.
Innovation, Cost Savings, Brand Differentiation, Long Term thinking, Customer Engagement, Brand Engagement
Reasons for embracing CSR