Custom Home
Which is generally more expensive to build on: teardown lot or vacant land?
Vacant Land
the act of using content during the sales process to address major objections and questions your buyers have.
Assignment Selling
Virginia state flower
Dogwood
How many stages are there in the sales process? Not including closed won/lost.
10
The largest Fast Track Modern model (total indoor living sq ft)
Angle House (9,989 sqft)
10'
a digital marketing strategy in which a business organically earns the attention of its ideal buyers at different stages of their purchasing journey rather than having to seek them out and compete for attention through outbound marketing.
Inbound marketing
What does WMATA stand for?
Washington Metropolitan Area Transit Authority
How does a lead make it to the deals board?
By having a discovery call and being deemed a "qualified opportunity"
Model with the most outdoor living sqft
Angle House (2,203 sqft)
Starting price per sqft of custom home design build
$350
80%, Employee bio, Product/service, Landing page, Cost, Customer journey, Claims we make
The Selling 7
What is the size of great falls national park? (acres)
800 acres
Which stage # of the sales process indicates the prospects have toured a model home?
4
Starting price per sqft of FTM
$325
Name the custom home:
lot size: 5 acres
total indoor living: 7,315 sq ft
Vista House
cost, problems, comparisons, reviews, best of
The Big 5
In what year was Great Falls named?
1955
Name the 5th stage of the sales process
Sent custom spaces wish list
The reason FTM saves money
pre-determined floor plans and selections results in a quicker and more cost-effective build than a fully custom home
Name 1 optional upgrade that is NOT included in the AV standards for custom home
Outdoor landscape lighting
· Built-in outdoor gas grill with storage, wood trellis cover and outdoor lighting
· Outdoor infinity or standard pool
· Pool deck
· Hot tub
· Property fence
· Irrigation system
· Sport Court
Interior:
· Second Kitchen
· Specialty Appliances such as wine storage
· Full service Wet Bar
· Wine Cellar
· Galley sink in Kitchen
· TV Mirror at Owner’s Bath
· Additional custom built-ins
· Additional fireplaces
· Built-in work cabinets in Garage
· Custom closets for all other bedrooms
Nanawall doors, lift-slide doors, multi-slide doors
· Sauna/steam room
· Second Laundry Room
· Elevator or Elevator Shaft
Energy Efficient:
· Solar Panels
· Cellulose or foam insulation in walls and attic
· Additional tankless water heaters
· Primo fireplace with Cool Touch
· Ditra heated flooring system
· Geothermal
Smart Home and Security:
· Home Theater
· Additional security keypad at front entrance and Owner’s Suite
· Additional interior ceiling speakers
· Keyless entry at front entrance and/or video intercom
· Cameras around the property
our lord and savior
Marcus Sheridan
Population of NOVA (2019)
3.16M
Paid Ads, Organic Search, Direct traffic, Offline sources
Types of Lead Sources
Name the 6 additional customization options available for FTM models