What is the AI technique used for identifying patterns or clusters in data without predefined outcomes?
Unsupervised Machine Learning
What is the process of examining, cleaning, transforming, and modeling data to discover useful information called?
Data Analysis
What type of segmentation divides the market based on nations, regions, states, or cities?
Geographical Segmentation
What term describes the study of how individuals select, buy, use, and dispose of goods, services, ideas, or experiences?
Consumer Behaviour
What principle in AI ethics refers to the fairness and justice of how AI systems impact different groups and individuals?
Equity
What AI technique analyzes customer reviews to identify key topics and sentiments?
Natural Language Processing (NLP)
Which method is used for dividing a digital image into multiple segments to simplify its representation?
Image Recognition
What segmentation method categorizes consumers based on age, gender, income, and education level?
Demographic Segmentation
Which AI technique is used to predict consumer behaviour based on past purchase history and browsing habits?
Predictive Analytics
Name the ethical concern that involves protecting individuals' personal data and respecting their privacy when using AI.
Data Privacy
Which AI model is designed to generate new images or text based on trained data?
Generative Models
What is the name of the process that involves collecting data from various sources and analyzing it to make business decisions?
Data Collection and Analysis
Which segmentation focuses on lifestyle, values, and personality?
Psychographic Segmentation
What concept measures the likelihood of customers to continue using a company's products or services?
Customer Retention/Loyalty
What is the term for the ethical obligation to ensure AI systems are transparent and their workings can be explained?
Explainability
What is the use of algorithms that allow software applications to become more accurate in predicting outcomes without being explicitly programmed?
Machine Learning
What technique allows for the automated retrieval and organization of data?
Automated Data Retrieval
What is the segmentation that groups customers based on their knowledge of, attitude towards, use of, or response to a product?
Behavioral Segmentation
Name the analysis that focuses on understanding the steps a customer goes through before making a purchase.
Purchase Cycle Analysis
Which principle stresses the importance of AI systems being safe and reliable, minimizing risks to individuals and society?
Safety and Reliability
Name the AI technology that involves teaching a computer model to make decisions by rewarding desired outcomes.
Reinforcement Learning
Name the AI capability that enables the analysis of text and voice to understand human language.
Natural Language Processing (NLP)
Name the process of identifying segments of people within a market who share similar characteristics and buying behaviors.
Market Segmentation
What is the practice of dynamically adjusting prices based on algorithms and real-time data to maximize revenue?
Dynamic Pricing
What ethical concept focuses on the development and deployment of AI in a way that ensures it benefits humanity while minimizing harm?
Responsible AI