What is the definition of a balance sheet?
compares assets to liabilities plus your equity. This is an essential function in accounting.
Definition of Recreational Marketing
applying the marketing concepts previously learned to industries that are based around activities people do for enjoyment or relaxation.
How many P's are there?
4- Product Price Promotion Place
Name all 4 types of segmentation
Behavioral, Geographic, Demographic, and Psychographic
What’s my cat’s name?
What is the difference between accounts receivable and account payable?
receivable is the revenue that a business has provided but has not yet collected payment on. Accounts Payable is money owed to creditors such as bank loans.
What is the disadvantage of recreational marketing?
It is highly competitive and without flawless marketing that showcases your individuality then you will not be as successful as could be.
What is the definition of marketing?
the activity or business of promoting and selling products or services, including market research and advertising.
What is segmentation?
Adapting your message and marketing so that it appeals to the consumer's needs wants and values.
When is graduation?
May 29th- baycare sound center
Current, non-current, and contingent
Provide me the three companies I provided as example videos
Disney Cruises, Virgin Voyages, and Royal Carribean
What is the target Marketing?
The group of consumers a business desires to have as customers. This is the specifics within the market.
What are the two most common types of segmentation?
Demographic and Geographic
What is the full class name
Sports, Recreation, and Entertainment Marketing!
What are fixed and variable costs?
Fixed are ongoing costs that a company incurs regardless of how much it produces or sells whereas variable costs vary directly with the level of production or sales.
What is experiential marketing?
Creating once in a lifetime, unique, and memorable experiences for your consumer. The goal is to increase brand awareness and highlight ways they’re different from competitors.
Provide me with the definition for promotion?
INFORMING AND REMINDING CUSTOMERS OF PRODUCTS AVAILABLE TO THEM AND PERSUADING THEM TO PURCHASE. PROMOTION CONSISTS OF ADVERTISING, PUBLIC RELATIONS, SALES PROMOTION, AND PERSONAL SELLING.
Give me the examples I used in class for Geographic and Behavioral
Geographic- McDonalds and Coca-Cola
Behavioral- Netflix and Duolingo
Who’s Ms. A’s overwatch and rivals main?
Ovw- Mei and Lifeweaver
Rivals- Adam and Invisible Women
Provide me with the equation for equity, selling price and ROI
Equity- Equity + Assests-Liabilities
Selling Price- Cost price x (1+markup percentage)
ROI- ROI= (Net profit/total cost) x 100
Two most important segmentation topics for recreational marketing? Why?
Psychographic and behavioral. *answer varies
Why is knowing the P's important?
*varies
Adjusting your marketing to the lifestyle of your target market. Examples given in class were Nike and Apple
if ______ does anything she will buy/watch/do anything.
Zac Efron