PatientConnect Measurement
Included in campaign activity dashboard
What is email requests, email request open rates, clicks and click through rates
Personal information related to a patient's health
What is PHI- personal health information
Cancer sign team members
What is Shane and Somer
measures the average conversion to BRAND compared to control group
What is 3rd party measurement?
NOT accepted due to platform integration with practice Electronic Health Records (EHR) + the use of Protected Health Information is not allowed
What are 3rd party tags?
Pilates Queen
What is Meron Ippolito?
A brief survey to understand patient's intent after seeing the Phreesia campaign if 3rd party is not pheasible
What is Phreesia impact analysis?
to authenticate and confirm engagements of a campaign
What is Double Verify?
Don't get in a car with them if they are driving
What is Kevin Mangan?
3rd party measurement and auditing partners
What is IQVIA and Crossix?
appended to follow ups + post-visit reminders (PVR) only (not PC engagements)
What are UTM codes?
Cara's kids
What is Hudson & Harper
Contracts in place that offers auditing, measurement, dashboard/reports to provide measurement insights
What is IQvia/ Crossix
CRM opt on
Moseley & Wheeler
What is Morgan's dog's name's?