Marketing - Promotion & Advertising
Creating awareness about your product or service through various persuasive methods is...
What is Promotion?
An Article of clothing ,
Such as a dress , suit , coat , evening gown or sweater.
What is a Garment?
all the physical elements used to project an image to customers
What is Visual merchandising ?
the process by which businesses or other organizations develop international influence or start operating on an international scale.
What is Globalization?
copyright....
What is protects the original design elements of clothing, like patterns, graphics, and artistic depictions on fabric, from being copied or used without permission?
AIDA stands for...
What is Attention, Interest, Desire, Action?
expensive, fashionable clothes produced by leading fashion houses (top designers).
What is a High fashion item?
visual and artistic aspects of presenting a product to a target group
What is display?
the amount by which the value of a country's exports exceeds the cost of its imports.
What is Trade surplus?
poor and often illegal working conditions, including low wages, long hours, unsafe environments, and violations of labor laws
What are characteristics of a sweatshop?
Any form of direct contact between a salesperson and a customer.
What is Personal Selling?
Identified by distinct features that Creates an overall appearance examples include styles of skirts , shorts or jackets.
What is Style?
A general idea or thought about something
What is Concept?
the amount by which the cost of a country's imports exceeds the value of its exports.
What is Trade deficit?
FLSA stands for
What is Fair Labor and Standards Act?
Short-term incentives to encourage the purchase or sale of a product or service (anything for free or discounted)
What is Sales promotion?
Currently popular trends in apparel styles or activities
What is Fashion?
a store's sign, logo, marquee, banners, awnings, windows, and the exterior design, ambiance and landscaping
What is Storefront?
the difference in value between a country's imports and exports.
What is Balance of trade?
The FTC...
What is a government agency primarily responsible for protecting consumers and promoting competition in the marketplace?
promotional materials to a specifically targeted group of people
What is Direct marketing?
clothes or music whose style or design is similar to clothes or music of the recent past.
What is Retro?
architectural canopy that extends over a store's entrance
What is marquee?
international trade left to its natural course without tariffs, quotas, or other restrictions.
What is Free trade?
the idea that businesses have a responsibility to operate in a way that benefits society and the environment, in addition to maximizing shareholder value.
What is Corporate Social Responsibility?