The phase of clinical trials focused on safety and dosage.
What is Phase I?
A trial design where neither participants nor researchers know who is receiving the treatment.
What is double-blind?
This procedure involves collecting blood samples from participants.
What is phlebotomy?
This principle ensures that participants' personal information is kept private.
What is confidentiality?
The average value in a set of marketing campaign results.
What is the mean?
The phase that tests the effectiveness of a treatment in larger groups.
What is Phase III?
An unexpected medical problem that happens during treatment.
What is an adverse event?
This imaging technique uses X-rays to create detailed pictures of the inside of the body.
What is a CT scan (Computed Tomography)?
The principle that ensures the fair treatment of all participants in a study.
What is justice?
The percentage of people who respond to a marketing campaign.
What is the response rate?
The document that participants must sign before joining a trial.
What is informed consent?
A substance with no therapeutic effect used as a control in testing new drugs.
What is a placebo?
This procedure measures the electrical activity of the heart.
What is an ECG (Electrocardiogram)?
The committee that reviews research protocols to ensure ethical standards.
What is the Institutional Review Board (IRB)?
The measure of the number of times an ad is shown.
What is impressions?
This type of trial compares a new treatment to a placebo.
What is a randomized controlled trial?
The study of how the body absorbs and processes drugs.
What is pharmacokinetics?
This procedure involves inserting a tube through the mouth into the stomach to collect samples.
What is endoscopy?
The principle that participants should be fully informed about the research and its potential risks before agreeing to participate.
What is informed consent?
The metric used to measure the effectiveness of an advertising campaign.
What is ROI (Return on Investment)?
The organization that oversees the safety and efficacy of drugs in the United States.
What is the FDA (Food and Drug Administration)?
The branch of medicine that deals with the incidence, distribution, and control of diseases.
What is epidemiology?
This procedure uses sound waves to create images of the inside of the body.
What is an ultrasound?
This principle ensures that researchers do not harm participants and conduct studies ethically.
What is non-maleficence?
The analysis used to predict future trends based on historical data in marketing.
What is predictive analytics?