Mad Marketers
This 3-letter acronym is basically a visual map of how a store shelf should look.
What is a POG/Planogram?
This is the full, two-word scientific term that the initials AI actually stand for.
What is Artificial Intelligence?
When Ski talked about your life journey, he said you should focus on the Present, Past, or Future?
What is the Present?
Bridgestone Arena's mascot, Gnash, is this type of prehistoric cat.
What is a saber-toothed cat?
This negotiating acronym stands for the Zone of Possible Agreement.
What is ZOPA?
This person works with retailers to get products on shelves and build relationships.
What is a Key Account Manager?
Autocorrect, Siri, and TikTok's "For You" page all use this type of computer program to learn what you like and predict what you'll do next.
What is an Algorithm?
Jon Peattie used his sports skills to help pay for college at this sunny, Florida university.
What is the University of Miami?
Corporate management, graphic design, and working with music artists are all cool jobs you can do at this Nashville arena.
What is Bridgestone Arena?
This acronym describes your best backup option in a negotiation
What is BATNA? Best Alternative to a Negotiated Agreement
If a company invents a totally new product that doesn't exist yet—like laundry sheets or protein Mac & Cheese—they are filling a "blank" space.
What is white space?
This is the name of the Mars facility on Seaboard Lane that you visited, which stands for Seaboard Lane Insights Center.
What is SLIC?
The red, white, and blue M&M cookies at SLIC celebrated America turning this many years old.
What is 250 years old?
The ice at a professional hockey game is incredibly thin, measuring only this fraction of an inch.
What is 1/4 of an inch?
If you want $150,000 for a job but are willing to accept any offer down to $125,000, $125,000 represents this negotiation threshold.
What is the Reservation Price?
What are the 4Ps? Product, Price, Place, and Promotion
This is a map of the shelves in a retail space and might include images of what products look like as well as product UPC’s/barcodes to help explain where items should be placed.
What is a planogram?
Bridgestone Arena holds about this many thousand fans for a Predators hockey game.
What is 17,000? (Accept 17,159)
If you want $8 for a popular Pokémon card you are selling, this target represents your blank price.
What is an Aspiration Price?
We have this partnership between backfield in motion and Mars for these many years.
What is 6!
Yes or No: A seller wants at least $13 for a book and a buyer is willing to pay up to $12. Is this deal within the ZOPA?
What is No?