Research Basics
This is a systematic and objective investigation to establish facts and reach new conclusions.
What is research?
This is the foundational issue or gap that a research study seeks to address.
What is a research problem?
This term refers to the blueprint or framework for conducting research.
❓ What is a research design?
In this sampling method, every member of the population has an equal chance of being selected.
❓ What is simple random sampling?
This is the process of gathering information to address a research problem.
❓ What is data collection?
The first step in the research process, involving identification of a situation needing investigation.
What is problem definition?
This type of hypothesis states that there is no significant relationship between variables.
What is a null hypothesis (H₀)?
This research design is used when the objective is to gather preliminary information to define problems and suggest hypotheses.
❓ What is exploratory research?
A technique where the population is divided into subgroups (e.g., age, region), and samples are randomly drawn from each subgroup.
❓ What is stratified sampling?
A list of written questions used to collect standardized information from respondents.
❓ What is a questionnaire?
This term refers to the plan or blueprint for conducting research.
What is a research design?
A good research problem should be clear, concise, and meet this feasibility-related criterion.
What is researchability or practicality?
A design that aims to describe characteristics of a population or phenomenon systematically.
❓ What is descriptive research?
This sampling method selects elements at regular intervals from a numbered list.
❓ What is systematic sampling?
This method involves watching subjects in their natural environment without interference.
❓ What is observation?
This type of research seeks to expand knowledge without immediate commercial benefits.
❓ What is basic (or pure) research?
This kind of hypothesis predicts the direction of the expected relationship.
What is a directional hypothesis?
This design tests cause-and-effect relationships using manipulation and control of variables.
❓ What is a causal (or experimental) design?
This non-probability technique involves selecting subjects based on the researcher’s judgment.
❓ What is judgmental or purposive sampling?
Face-to-face or online, this method allows researchers to ask probing questions in real-time.
❓ What is an interview?
Research that aims to solve a specific, practical problem is known as this.
❓ What is applied research?
This term describes the process of narrowing a broad topic into a specific, researchable issue.
❓ What is problem formulation?
A single snapshot of data collected at one point in time is called this type of study.
❓ What is a cross-sectional study?
When the population is widespread or clustered geographically, researchers often use this sampling method.
❓ What is cluster sampling?
These two broad types of data collection are commonly used in business research.
❓ What are primary and secondary data collection?