The Price is Right
(Customer Pricing)
Premier Plus - Because Basic was Taken...
You can take that to the Bank!
(Retail Incentive Program)
Sales & Such
(Best Sales Practices)
Dylan's Wild Cards
100

What is the minimum deposit to open any of our CDs?

$500

100

What is the minimum deposit to open a Premier Plus Checking account?

$100

100

What year was the Retail Incentive Program introduced?

2023

100

What is the first thing you should do when a customer comes into the lobby to set the proper tone for their visit?

Look up and greet the customer with a smile

100

What is the easiest way to determine the maximum CD premium a customer/potential customer qualifies for?

Ask the person the questions on the CDPM Question Tree

200

What is the difference between the interest rate and the APY (annual percentage yield) on a deposit account?

The APY takes into account compound interest.

200

When is the last day of the cycle for the Premier Plus Account? 

Last Day of the Month
200

How frequently is the DSMR updated?

Everything, except for CD New Money is updated Daily. CD New Money is updated Weekly (typically on Wednesdays).

200

What is the first step in any account opening process?

Determine the best product for their needs

200

Why does the Premier Plus Checking account offer such a high rate of interest on qualifying balances under $5,000?

Because the bank net's about 20 cents per debit card swipe, which lowers the overall cost of the deposit account by about 0.50%. 

300

Excluding CDs, what account types have the highest rate for two customers, one with over $100,000 in balances and one with $7,500 in balances?

Premier Money Market and Premium Plus Checking

300

What is the penalty for not meeting the qualifications on the Premier Plus Checking Account?

There is no Penalty. Also acceptable to say the NQ rate.

300

Who is ultimately responsible for reviewing the accuracy of the DSMR?

  • Branch Managers
  • Retail Manager (Stefanie)
  • COO (Karen)
  • Finance (Dylan/Madison)
  • Front-line Staff

Front-line staff. The UBs & BMs are the ones generating the data on CoreDirector that is contained in the DSMR. The Finance department only reports on the work generated by the DSMR and ensures that the report matches core.


300

What is something you can do to make selling or relationship building easier?

Know your products

300

What additional step must be taken when opening up an account for a new Public Fund customer?

Finance needs to be informed so they can get a signed public fund pledging agreement.

400

What is the program called that allows UBs to offer adjustments on CDs and where is it located?

CDPM (Competitive Deposit Pricing Program) and it is on the shared drive in the Account & Universal Banker manuals folder.

400

What are the 3 qualifications on the Premier Plus Checking Account?

  • 10 debit card purchases post to account
  • 1 ACH debit or direct deposit
  • Be enrolled for and receive electronic statements
400

What are the 5 metrics or goals tracked for the Retail incentive program in 2025? 

  • New DDA
  • Net New DDA
  • New Non-DDA
  • New CD Money
  • New CIF #’s
400

When referring a customer to another department or employee, what is one step for a warm handoff?

  • Introduce the Customer &/or employee
  • Walk them over to the office
  • Collect callback info if the employee is unavailable immediately
400

True or False: If all 5 sales metrics were hit every quarter, the Retail Incentive program is designed to pay out over $2,500 per UB?

True, it's $2,900 which is 4x over the historical annual bonus structure.

500

What CD premiums would a customer with $5,000 in a Premium Plus checking account and $4,900 in a Premier Savings account qualify for?

Keep the business and appreciate the business.

500

What are the tiers for the Premier Plus Checking Account? (Both Balances and Rates)

  • Up to $5,000 -- 4% APY
  • $5,000-$10,000 – 3.49% on this tier
  • $10,000-$25,000 – 3.11% on this tier
  • Over $25,000 – 0.15% above $25k
500

True or False: The average Universal Banker earned more through the retail incentive program in 2024, than in year-end bonuses in 2023, after adjusting for inflation.

True. Over 10% more.

500

What are the top 2 questions to fit the customer into the proper checking account product in an account opening conversation?

  • What services are important for your account? (debit card, e-statement, interest, etc.)
  • What is the average balance in your checking account?


500

For a qualifying customer, what is the breakeven balance for the customer to be indifferent between a Premier Plus Checking account and a Reward Checking account? Must be within $350.

Exactly $3,598.50


So, within $3,248.50 - $3,948.50.

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