CRM
PROCESS
OBJECTIONS
TERRAIN/ENCLAVE
ACADIA
100

WHERE DO YOU GO TO SEE ALL OF YOUR LEADS IN VIN SOLUTIONS

WHAT IS THE INSIGHTS TAB AND SALESPERSON COACHING DASHBOARD

100

WHAT IS STEP ONE IN THE SALES PROCESS?

WHAT IS THE MEET AND GREET

100

I NEED TO SLEEP ON IT



"I COMPLETELY UNDERSTAND. BUYING A VEHICLE IS A BIG DECISION AND YOU SHOULD FEEL CONFIDENT ABOUT IT. JUST SO I KNOW WHAT YOU WOULD LIKE TO THINK ABOUT TONIGHT. IS IT THE NUMBERS, THE VEHICLE ITSELF OR THE TIMING?

100

WHAT PACKAGE DO YOU NEED IN ORDER TO GET CORTECH SEATS IN A TERRAIN ELEVATION

WHAT IS ELEVATION PREMIUM PACKAGE

100

WHAT PACKAGE DO YOU HAVE TO GET IN ORDER TO GET HEADS UP DISPLAY IN AN ELEVATION


BONUS POINTS IF YOU CAN NAME TWO MORE FEATURES INCLUDED IN THIS PACKAGE

WHAT IS THE LUXURY PACKAGE


HEATED REAR SEATS, HEATED WIPER PARK,

200

WHAT IS THE CORRECT PROCESS FOR FOLLOWING UP WITH LEADS IN CRM?

WHAT IS PHONE CALL, TEXT, THEN EMAIL

200

WHAT IS IMPORTANT TO DO DURING THE WALK AROUND

STAGE THE VEHICLE

POINT OUT WHAT MAKES OUR PRODUCT STAND OUT

HAVE THEM EXPERIENCE THE VEHICLE AS YOU ARE WALKING AROUND IT. HAVE THEM PUSH THE BUTTONS

200

IM JUST LOOKING, IM NOT BUYING TODAY AND I AM NOT IN A RUSH

"THAT MAKES SENSE, ARE YOU JUST STARTING YOUR RESEARCH OR HAVE YOU ALREADY LOOKED AT OTHER VEHICLES"

"MOST PEOPLE WHO COME IN START OUT JUST LOOKING. MY JOB IS TO GIVE YOU THE INFORMATION YOU NEED SO WHEN YOU ARE READY, YOU MAKE THE RIGHT DECISION. WHAT CAUGHT YOUR ATTENTION ABOUT THE VEHICLE YOU ARE LOOKING AT TODAY?"

200

WHAT PACKAGE DO YOU NEED TO GET HEADS UP DISPLAY IN THE PREFFERED ENCLAVE


BONUS POINTS IF YOU CAN NAME OFF TWO MORE FEATURES IT GIVES YOU IN THIS PACKAGE

WHAT IS THE POWER PACKAGE


MEMORY SEATS, HEATED WIPER PARK, UNIVERSAL HOME REMOTE

200

WHAT PACKAGE DO YOU NEED IN ORDER TO GET A SUNROOF ON AN ENCLAVE AVENIR?

NO PACKAGE NEEDED IT IS STANDARD

300

WHAT IS THE AVERAGE AMOUNT OF TIME IT TAKES FOR AN INTERNET CUSTOMER TO BUY A VEHICLE ONCE THEY SUBMIT A LEAD?

3-4 WEEKS AND IN SOME CASES UP TO 180 DAYS

300

WHAT IS THE IMPORTANCE OF GOING ON THE TEST DRIVE WITH YOUR CUSTOMERS

TO BUILD RAPPORT

TO EXPERIENCE WHAT THEY ARE EXPERIENCING WITH THE VEHICLE

TO HEAR ANY OBJECTIONS THEY MAY HAVE

TRIAL CLOSE

300

I NEED TO TALK TO MY WIFE ABOUT IT

"I COMPLETELY UNDERSTAND. THAT IS A BIG DECISION AND I WOULD WANT MY SPOUSE INVOLVED TOO. JUST SO I AM PREPARED WHEN YOU TALK TO HER, WHAT DO YOU THINK HER BIGGEST QUESTION WILL BE ABOUT THE VEHICLE"

WHY DON'T YOU CALL HER NOW OR TAKE THE VEHICLE TO HER

300

WHAT IS THE SIZE OF THE INFOTAINMENT SCREEN IN THE ENCLAVE

WHAT IS 30"

300

WHAT ACADIA TRIM LEVEL COMES STANDARD WITH HD SURROUND VISION

ALL TRIM LEVELS 

400

HOW MANY DAYS SHOULD YOU FOLLOW UP WITH A LEAD UNTIL YOU MOVE ON?

FOLLOW UP EVERY DAY FOR 60 DAYS DURING PEAK HOURS. IN THE MORNING AND LATER AFTERNOON WHEN PEOPLE ARE DRIVING TO AND FROM WORK. 


TEXTING PEOPLE ON LUNCH BREAKS AROUND NOON AND 1. 

400

ITS SUMMER, HOW SHOULD A TRADE EVALUATION LOOK

WALK AROUND THE TRADE WITH THE CUSTOMER

PHOTO EVERYTHING AND BUILD A DIGITAL PROFILE OF THE VEHICLE SO WE CAN SUPPORT WHY WE ARE ARRIVING AT THE NUMBER WE ARE

400

MY TRADE IN IS TOO LOW. KBB TOLD ME I SHOULD GET $25K FOR MY CAR AND YOU ARE ONLY OFFERING $20K

"I COMPLETELY UNDERSTAND, EVERYONE WANTS TO MAKE SURE THEY ARE GETTING THE MOST FOR THEIR VEHICLE. THE VALUE MY MANAGER CAME UP WITH IS BASED ON CURRENT MARKET, AUCTION VALUES AND THE CONDITION OF THE VEHICLE. THE GOOD NEWS IS THAT WE ARE STILL GIVING YOU THE TAX SAVINGS BY TRADING IT IN HERE, WHICH HELPS WITH THE OVERALL DEAL QUITE A BIT.

ASIDE FROM THE TRADE VALUE, HOW DID EVERYTHING ELSE LOOK ON THE DEAL?"

400

HOW MUCH CAN YOU TOW WITH THE ENCLAVE

WHAT IS 5000LBS

400

WHAT IS THE SIZE OF THE INFOTAINMENT SCREEN IN THE ACADIA AND TERRAIN

WHAT IS 15"

500

INTERNET LEAD: SUBMITS 12 DIFFERENT LEADS ON 12 DIFFERENT CARS BUT DOES NOT ANSWER TO A PHONE CALL. WHAT WOULD YOU DO FOR YOUR NEXT FEW FOLLOW UPS?


LETS CHAT ABOUT IT

"I SAW YOU WERE LOOKING AT THE 2026 GMC TERRAIN. ARE YOU REPLACING A VEHICLE OR ADDING ONE TO THE FAMILY"

I SAW YOU WERE EXPLORING THE 2026 GMC TERRAIN AND WANTED TO PERSONALLY REACH OUT. WHEN WOULD BE A CONVENIENT TIME FOR YOU TO EXPERIENCE THE VEHICLE IN PERSON? I HAVE AVAILABILITY TO SHOW THE VEHICLE TODAY AT 4:15PM OR 5:25PM. WHICH WORKS BEST FOR YOU?

500

WHAT ARE THREE QUESTIONS YOU SHOULD ASK DURING YOUR WANTS AND NEEDS ASSESSMENT IN ORDER TO FLUSH OUT OBJECTIONS EARLY?

ARE WE YOUR FIRST STOP?

ARE THERE ANY OTHER VEHICLES YOU ARE CONSIDERING?

ARE ALL THE DECISION MAKERS HERE?

500

IM NOT GIVING YOU MY LICENSE AND I AM NOT TEST DRIVING THE CAR. I WANT YOU TO GIVE ME THE NUMBERS AND IM SHOPPING AT OTHER LOCATIONS.

I TOTALLY UNDERSTAND SHOPPING AROUND, MOST PEOPLE DO. THE ONE THING I WOULD HATE FOR YOU TO DO IS COMPARE NUMBERS THAT ARENT BUILT THE SAME WAY. MY GOAL ISN'T TO WASTE YOUR TIME. ITS TO MAKE SURE THE NUMBERS I GIVE YOU ARE THE RIGHT NUMBERS AND NOT JUST A ROUGH ESTIMATE. IT WILL ONLY TAKE A COUPLE MINUTES AND THEN YOU WILL HAVE EVERYTHING YOU NEED. LET ME ASK YOU THIS THOUGH, IF THE NUMBERS ENDED UP BEING THE BEST AND THE VEHICLE WAS EXACTLY WHAT YOU WANTED, WOULD YOU BE OPEN TO MOVING FORWARD TODAY?"

500

WHAT PACKAGE DO YOU HAVE TO GET TO GET BOSE ON THE TERRAIN

TRICK QUESTION, YOU CAN NOT GET BOSE ON THE TERRAINS

500

WHAT IS THE INTERIOR COLOR CALLED ON THE ACADIA AT4

WHAT IS FOREST STORM

M
e
n
u