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100

Fluctuations in economic activity, including period of expansion, peak, recession, depression, trough, and recovery.

What is the Business Cycle

100

This occurs when quantity supplied exceeds the quantity demanded

What is Surplus

100

The lowest price someone is willing to accept for a product.

What is Supply Price.

100

A situation when economic conditions make it favorable to buyers versus sellers, giving buyers and advantage in price negotiations, usually due to excess supply versus demand

What is a Buyer's Market.

100

Financial rewards that encourage and motivate business and personal decisions

What is Economic Incentives

200

When the amount of demand of a product exceeds the amount being supplied.

What is the Excess Demand

200

The current prevailing prices that product can be purchased in the marketplace.

What is Market Price.

200

To limit the amount of a good or service that is distributed as a way of managing scarcity of resources.

What is Rationing

200
Refers to the change in demand or service of a product as a result of a change in the relative price.

What is the Substitute Effect

200

Assumes that people will generally make choices based on their own personal preferences and desired outcomes.

What is the Rational Choice Theory

300

The stages a product moves through, including introduction, growth, maturity, and decline.

What is the Product Life Cycle

300

This strategy allows companies to respond quickly to a changing business environment.

What is the Flexible Price Strategy
300

The actual price where the quantity demanded equals the quantity supplied

What is the Equilibrium Price

300

The rivalry between companies selling similar products and services, competing to attract customers with limited dollars to spend.

What is Competition

300

When the amount of the supply of a product exceeds the amount being demanded.

What is Excess Supply

400

Also called Private Enterprise, is an economic system where production, wages, and prices are determined via the application of the law of supply and demand, with little or no government regulation

What is Free Market

400

The degree to which the demand for a product changes based on changes in the price of the product.

What is Price Elasticity

400

A method used to set a selling price (or exchange price) for a product, with the goal of establishing optimum perceived value for both seller and buyer

What is the Pricing Method

400

This occurs when the quantity demanded exceeds the quantity supplied

What is Shortage

400

The price of one product or service as compare to another, expressed as a ratio between the two prices

What is the Relative Price

500

This strategy intends to cover (recoup) the cost of goods sold and earn a desired profit level

What is the Profit-Oriented Pricing Strategy

500

The highest price someone is will to pay for a product

Demand Price

500

The amount of money a business thinks it should charge for its product or service.

Pricing

500

The price a product is actually sold for.

What is the Selling Price

500

This Strategy intends to grow sales and gain market share

What is the Sales-Oriented Pricing Strategy

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