🤖 Platform Updates
📰 In The News
😈 Enabled by Default
100
Meta has been experimenting with moving this "asset" into the ad copy.
What is CTA?
100
This brand just released a 90-second holiday spot aimed to trigger nostalgia in tweens.
What is Lego?
100
The amount of days an opt-out will last when reps disable automatic creation of assets in PMax.
What is 90 Days?
200
Snapchat is finally getting with the times and rolling out their version of this.
What is campaign budget optimization (Smart Budget)?
200
Channels from this network have been removed from YouTube TV after a failed distribution dispute.
What is Disney?
200
The platform changed the ad copy for a music artist this last weekend and whose reps have yet to find the reason why.
What is TikTok?
300
This feature will be available in the Meta API in the first half of 2026.
What is the Instagram Followers metric?
300
This paid metric declines 68% for informational queries where an AI Overview is present.
What is click-through rate?
300
The feature that uses automation to zoom in on what Google determines to be the most relevant part of a product image.
What is Smart Cropping?
400
The categories that are now rolling out for Advantage+ campaigns and audiences in Meta.
What are Special Ad Categories?
400
This streaming provider bucked the trend and is seeing viewership decrease on their ad-supported tier YoY.
What is YouTube?
400
This metric will be reported for auto-scroll carousels, even when the original ad is static.
What are video views?